Digital Marketing Mastery Review (2023): Is It Worth It For Your Online Business?

Updated On: November 28, 2023

Welcome to my Digital Marketing Mastery review. My goal is to answer common questions like: how much it costs, if it's a scam, and if you can actually make money with it. The end goal is to help you understand if it's a good fit for you personally, and if there are any better alternatives out there.
Digital Marketing Mastery Review

This Digital Marketing Mastery review has been throughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Table of Contents

Program At A Glance

What I liked
Permanent ownership
Credible guru
Good content line-up
What I Didn’t Like
This digital marketing course is expensive
No refund indicated
Not sure about the content

Is absolutely nothing you do helping your marketing career? That’s because you’re probably in need of an update, then.

Taking courses like “Digital Marketing Mastery 2022” will help you advance in your job. You have a huge backlog of material to study.

But before I get there, read this first

Digital Marketing Mastery teaches you an online business model known as “lead generation.” In my personal opinion, this is probably the top business model out there.

While Digital Marketing Mastery has its merits, it’s NOT my top recommendation if you’re interested in Lead Generation.

My top program in the lead generation category is going to be Josh Osborne & Sean Kochel’s Digital Rental Method program.

The thing is: there’s a good way and a bad way to run a lead generation business.

The bad way is using outdated SEO tactics and sketchy “black-hat” Google My Business listings to send phone calls to local businesses.

This leaves you at the mercy of Google’s search algorithm updates, which has a history of ruining lead generation empires in a single day.

I have friends that have gone from $50K/mo in passive income down to nearly $0 because their listings got suspended (and they never got them back!)

Every guru out there has “their secret method” to “ensure” Google doesn’t slap you down with a huge penalty. Well, to that, I say good luck fighting a $200 billion per year tech giant.

The good way to do lead generation, is building assets that YOU own, while playing by the rules and giving companies like Google and Facebook what they desire most – relevancy.

In this model, you build high-converting digital assets (like a landing page) and push high-quality customers through them. You then flip these customers to a client that’s willing to take them, and charge a fee for making the connection.

You’re kind of like a… lead dealer.

If you’ve followed me for a while, you’ll know that I recommend this lead generation program, because it helps my boyfriend and I personally make over $20,000/mo on autopilot.

The cool part is that it shows you pretty much exactly what to do to create a recurring revenue stream, that can bring you in anywhere from a few thousand, to $10,000+ per month.

I really like how you can build it in only an hour or two each day, and you can grow it as big (or small) as you want to.

If that sounds interesting to you, check out The Digital Rental Method program here

That being said, let’s continue on to the Digital Marketing Mastery review.

What Is Digital Marketing Mastery 2022?

What Is Digital Marketing Mastery 2022

There are many different kinds of online marketing and related courses, such as the Affiliate Marketing Mastery course and the Digital Marketing Mastery course, that I’ll be discussing in this post.

If you are looking to enter the digital marketing world, you probably want to start with the most comprehensive digital marketing training out there and join Digital Marketing Mastery.

And that is exactly what Digital Marketing Mastery 2022 is.

Why is Digital Marketing a must-learn niche in the business world?

Simply because it is the main source of spreading the news about your product, producing leads is all about your digital marketing strategy.

With this program, you are sure to kick off your online marketer career!

The Man Behind Digital Marketing Mastery 2022

The Man Behind Digital Marketing Mastery 2022

Ryan Deiss is a fantastic educator and motivator, but he also has many other impressive credentials.

He not only created and runs the company DigitalMarketer.com, but he also provides excellent online training there.

He also came up with the “Customer Value Optimization” method and popularized a lot of the digital selling strategies that companies today use without thinking about it.

Additionally, Ryan is the creator and host of the Traffic & Conversion Summit, which holds the title of being North America’s biggest digital marketing conversion conference.

This guy is really the best person to talk to about online marketing mastery.

Inside Digital Marketing Mastery Course 2022

Inside Digital Marketing Mastery Course 2022

The Digital Marketing Mastery Course is the gold standard for comprehensive training in the field of digital marketing. This 16-hour course will teach you the fundamentals of digital marketing and qualify you for a professional designation as a Certified Content Marketing Specialist.

3 Foundation Topics

In the initial sections, you will learn how to develop a digital marketing strategy with the consumers in mind, which is the most crucial part of any marketing strategy.

With that in mind, they’ll start you off by learning and mastering these 3 foundational topics:

  • The Customer Avatar Canvas

    Who your ideal consumers are, and why they are your ideal customers

  • The Core Message Canvas

    What it is that your company can provide for the clients that buy from you.

  • The Customer Value Journey

    The approach in which your consumers engage with the message you are delivering.

3 Foundation Topics

Starting with the consumer as the central emphasis, you will learn the fundamentals of digital marketing strategy development.

With that in mind, they’ll start you off by learning and mastering these 3 foundational topics:

The Customer Avatar Canvas

Who your ideal consumers are, and why they are your ideal customers

The Core Message Canvas

What it is that your company can provide for the clients that buy from you.

The Customer Value Journey

The approach in which your consumers engage with the message you are delivering.

The Core Digital Marketing Competencies

The Core Digital Marketing Competencies

When you enroll in their program, you can be certain that you will acquire the fundamental skills of digital marketing that will serve as your constant companion in:

  • Content Marketing
  • Email Marketing
  • Social Media Marketing
  • Community Management
  • Digital Advertising
  • Data & Optimization
  • Search Marketing

Get Your Digital Marketing Mastery Certification

Get Your Digital Marketing Mastery Certification

  • Module 1: Core Concepts of Digital Marketing

    Learn what digital marketing is, how it works, and why it’s important in today’s businesses.

  • Module 2: Knowing Your Customer

    Build out a Core Message Canvas and Customer Avatar Canvas, and finally, get clear on who you’re selling to.

  • MODULE 3: Customer Value Journey

    Find out what a person needs to experience in your marketing campaign to transition from being a lead to a customer to a brand advocate.

  • MODULE 4: Content Marketing

    Discover the kinds of material you should use to attract your audience and how to leverage content marketing strategies so that your company may develop.

  • Module 5: Social Media

    Acquire a fundamental and clear comprehension of how to employ social media to construct genuine connections with your target audience.

  • Module 6: Digital Advertising

    In this course, you will learn about paid traffic techniques, landing pages, text and ad design aspects, and how these functions work together to deliver visitors to your website.

  • Module 7: Search Marketing

    Improve your website’s search engine ranks and get free organic traffic by using SEO techniques.

  • Module 8: Email Marketing

    Create email campaigns that are opened, clicked, and turn passive list subscribers into active consumers.

  • Module 9: Community Management

    Take a closer look at how to create an active online community that positively influences your company’s revenue.

  • Module 10: Data & Optimization

    Get to know your clients better by using data and optimization tactics to discover which marketing methods are most effective for your organization.

As a part of this course, you will also study the Customer Value Journey’s stages to comprehend better the interconnected nature of digital marketing’s many components.

Reduce the number of steps involved in converting visitors into leads and finally paying customers.

With your Content Marketing Mastery Certification, you’ll be prepared to use a full-scope marketing plan to reach your target audience (or your clients) efficiently.

Digital Marketing Mastery 2022 Pricing

Digital Marketing Mastery 2022 Pricing

The retail price of this training is $999.

Perhaps a little too massive for a course? However, this scenario’s upside is that you may use their marketing training for whatever purpose.

I mean you can join some other course or program. You can join the affiliate marketing mastery program and be one of the affiliate marketing mastery students. You can even check out their check out affiliate marketing mastery review or tons of affiliate marketing mastery reviews to find out if it’s your niche.

But Digital Marketing is where all beginners should start! Because mastering the art of digital marketing will be your greatest weapon in the field of marketing.

Are There Any Alternatives For Digital Marketing Mastery 2022?

Other Business Models To Choose From

Yes, there are plenty of other business models to choose from if you want to pursue this making money online. Here are just a few:

Is Digital Marketing Mastery 2022 A Scam?

Is It A Scam

Alright, time for the $1,000,000 question: is Digital Marketing Mastery actually a scam?

No, it’s not a scam, technically speaking. They aren’t going to take your money and run off, leaving you empty-handed. It’s actually a halfway decent lead generation course.

It’s just not my top choice.

The Digital Rental Method program is unique. They give you over 30 proven templates (ad copy, targeting, keywords, exact landing pages, etc.) so that you can hit the ground running.

The people that run the program actually have an agency that does 7-figures per year, which is a major advantage over most other lead generation courses.

Think about it: what if you could put in a few hours of work each day (whenever you feel like it), and you were rewarded with a recurring $500-$2,000 payment for each site you put up?

And what if it only took you a week or two to get that first payment?

And what if you could double or triple that payment over the following month or two?

That’s what you get when you’re a Digital Landlord.

All you really need is a laptop and some internet.

Some of my friends are Digital Rental Method that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper van (with a pet pig!)

They focus on living an enjoyable life first and focus on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is the top priority.

If the thought of living perpetually at your dream vacation spot interests you, using the Digital Rental Method might be for you!

What Is My Top Recommendation For Making Money Online?

Make Money Online With Digital Landlord

I’ve personally tried all of the major online business models:

  • I have an actual lead generation business
  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet bowl putting green on Shopify
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

Read Our In Depth Breakdown Of The Top 5 OppLead Generation Courses For 2024

Did Digital Marketing Mastery Make The List?

That being said, my #1 recommendation for making real money online is, hands-down: being a Digital Landlord

Whether you’re a complete newbie, or you’ve been around the block before but have never had that “big win” to propel you forward, using the Digital Rental Method is for you.

Why?

1)Time commitment: If you have an hour or two per day, you can do this. Even if you want to drop everything and commit fully, that works too.

You don’t have to be constantly working to make money. The income you generate is recurring.

Imagine taking off for a month to places like Hawaii, Paris, National Parks, & other spots people only dream about – all while collecting dozens of little $500-$2,000 checks. It’s like a dream come true.

But it’s only possible to do it when you’ve separated your income from your time.

2) Complete control: You completely control everything, which means no one can take your business away from you. This is a huge difference from other lead generation models, where Google can end you at the snap of a finger.

3) It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

4) Great Margins:

using the Digital Rental Method, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

5) You’re Helping REAL People: With the Digital Rental Method, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other lead generation programs like Digital Marketing Mastery, which might work out.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.

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