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Facebook Ads Insiders Review (2022): Is It Actually Worth The Cost?

Last Updated: December 21, 2022
By: Hope
By: Hope
Facebook Ads Insiders Review


This Facebook Ads Insiders review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

What I Liked

What I Didn't Like

Before we get into it... who am i?

Always good to put a name to a face, so firstly, my name is Hope!

Like you, I was stuck working 8-10 hour days building someone else’s dream.

I worked at one of those cool tech companies that has omelet stations for breakfast & craft beer on tap for after hours.

To a lot of people that’s a dream, but to me… something was missing.

All I really wanted, was to actually enjoy life – more vacations, less stress, buy myself nice things without worrying about the cost… but that was something my 9-5 couldn’t provide me.

That was until a few years ago when I discovered a way to make money online by actually helping real people. 

People in this case were local business owners across the US.

Me and My Puppy

The page above is an example of how I do it. That one-page site generates $1,500/mo and I haven’t even touched it since it was put up.

That’s an $18,000/year raise from just one page.

That’s why local lead generation is my #1 business recommendation for recurring, semi-passive income. If you want to learn about that business model, click here.

Important: I am not an affiliate

for Facebook Ads Insiders

Why Does That Matter?

A lot of course reviewers have no experience with any of the business models or programs they review, and so they’re just making stuff up.

They do that because they want you to click through their link to buy from the person that the review is about!

They have no clue what it’s actually like to run the type of business Facebook Ads Insiders is teaching you to do.
I have absolutely no relationship with Facebook Ads Insiders, so you can rest easy knowing that I’m going to give you my honest opinion
This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.

Learn all about whether you really learn Facebook advertising through this wonderful loaded course, or is this another letdown.

Read all about it in this Facebook Ads Insiders Review.

But first…

Facebook Ads Insiders is a course that teaches you how to build your own advertising agency. The core idea here is that they’ll teach you how to not only run the ads themselves, but also how to (hopefully) build a successful business with it.

In my opinion, ad agencies are one of the best business models out there, and to be honest – they will always be needed (more on that later).

While Facebook Ads Insiders has its merits, it’s NOT my top recommendation if you’re interested in running your own ad agency.

My top program in the ad agency category is going to be Josh Osborne & Sean Kochel’s Digital Landlords program.

Here’s the thing:

There’s a good way and a bad way to run an advertising agency.

The bad way involves only knowing how to run ads.

It may seem counterintuitive, but stay with me for a minute.

Probably the least important part of running an ad agency is actually knowing how to run ads on platforms like Facebook and Google.

It’s the things that go on behind the scenes that make a 6-or-7-figure agency.

Any monkey could take some random “template” that some guru gave them and plug it into Facebook or Google – that will not make you a 7 figure earner.


Because after a while, the market gets overwhelmed with the same message, and it stops working.

If you don’t have a system for thinking about how to run ads properly, you won’t be able to pivot.

So what’s the good way to run an ad agency, then?

The things that really separate a 6 or 7 figure agency from one that fails after a few months are:

  1. Having a proven sales process
  2. Knowing how to convert users that land on your client’s website

Let me explain why:

#1 – Most ad gurus out there have never run a 7-figure agency, so how could they possibly teach you a sales process that’s going to actually work? If you don’t have this nailed down, nothing else matters, because you won’t have anyone to run ads for!

#2 – Getting clicks on an ad is easy… getting them to actually go on and buy something from you is the hard part. If you don’t know about conversion rate optimization, landing page design, & email/text marketing, your ability to copy-paste some random ad won’t matter.

If you’ve followed me for a while, you’ll know that I recommend this ad agency program because it helps my boyfriend and I personally make over $20,000/mo on autopilot.

The cool part is that it shows you pretty much exactly what to do to create a recurring revenue stream, that can bring you in anywhere from a few thousand, to $10,000+ per month.

I really like how you can build it with only an hour or two each day, and you can grow it as big (or small) as you want to.

The people that run it have an actual 7-figure marketing agency, so you know their systems work.

If that sounds interesting to you, check out the Digital Landlord program here

That being said, let’s continue on to the Facebook Ads Insiders review.

What Is Facebook Ads Insiders?

What Is Facebook Ads Insiders

With the help of Lead Guru, a company that gives its customers access to cutting-edge Facebook Ads strategy, you can take your advertising to the next level.

Now they provide a course called Facebook Ads Insiders that teaches you all you need to know.

And what’s awesome about this program is it’s completely okay for a beginner to take it.

Whether you use this for your business or enter the DFY line of work using Facebook ads, you can definitely use this program as a guide to making it big!

Ben Heath – Facebook Ads Insiders

Facebook Ads Insiders Review

Ben Heath, a Facebook advertising expert, started the speaking and content development company, Lead Guru.

With Heath’s established standing in the Facebook advertising industry, his business has a big leg up on the competition. Ben has created cutting-edge tactics for advertising on Facebook, and he can teach you how to use them to your advantage and that of your clients.

Now you can have more access to all of his amazing concepts and strategy with this new course, Facebook Ads Insiders.

Inside: Facebook Ads Insiders

Facebook Ads Insiders

If you are intrigued by the concept of this program, here’s a breakdown of why it’s an excellent approach to learning the ins and outs of Facebook advertising:


  • Module 1: Preparing For Success

    The application gets off to a great start by assisting you in creating your Business Manager accounts, Facebook Pixel, Facebook Ads Policies, etc.

    He demonstrates how to arrange your Facebook Page such that it comes out as credible and real to potential customers.

  • Module 2: Facebook Ads Strategy

    It’s crucial to choose the right Facebook marketing tactic. In this meeting, they cover a wide range of novel approaches, all of which have shown outstanding results for their group and clients.

    Ben shows you precisely how they function and which technique is ideal for your company and the sector you operate in.

  • Module 3: Facebook Ad Campaigns

    A right Facebook ads strategy involves three important components.

    Ben discusses the campaign in its entirety at length in this meeting.

    You will learn how to choose the ideal marketing objectives, use budget optimization, and more.

  • Module 4: Ad Set Targeting

    Among the many things that make Facebook advertising so powerful is its ability to zero in on your ideal customers.

    In this post, Ben goes through how to use Facebook’s free Audience Insights tool to uncover winning targeting alternatives, how to create fantastic Custom Audiences, and more.

  • Module 5: Ad Set Delivery

    One area that Facebook marketers often need to correct is their approach to targeting.

    The importance of delivery cannot be overstated.

    To get the most out of Facebook’s multiple delivery choices, Ben teaches you how to pick the correct placement options, Conversion Windows, and Optimization For Facebook Ads Agency.

  • Module 6: Facebook Ads

    In Module 6, you’ll learn everything about Facebook advertising.

    Heather will demonstrate the creation of high-converting advertising in a variety of forms (including video) for Facebook advertisers. That way, you know precisely what to use for headlines, creativity, and text in a Facebook ad.

  • Module 7: Sales Funnels & Retargeting

    Everything is brought together in this last module. Effective campaign settings include:

    • Pinpointing the right audience.
    • Selecting the most efficient distribution channel.
    • Developing ads with a high potential for conversion.

    Ben will also show you how to modify your sales funnel to fit your company’s unique objectives and market. Have a blast with this one, guys!

  • Modules 8: Analysis, Optimization & Scaling

    At their Facebook advertising agency, they invest more time and energy into enhancing and expanding current advertisements than they do in creating new ones.

    Campaign success might be increased by a factor of three if data were used to refine them.

    It’s critical to achieving great outcomes, and Ben explains it all in detail in this session.

    This one is blasting with info!

Bonus For IOS 14

Facebook Ads Insiders

Facebook advertising has been greatly impacted by iOS 14. To guarantee your Facebook ad campaigns produce the best results with the release of iOS 14, check out Ben’s extra module.

For your convenience, He adds new material to this module on a regular basis to reflect any changes to Facebook advertisements.

Exclusive Access To Ben Heath’s Facebook Group

Although the Facebook Ads Mastermind Group is open to the public, only Facebook Ads Insiders customers get access to Ben personally.

Only a percentage of the 145,000+ members and more than 1,500 comments Ben receives daily may be responded to.

In addition, there will be a dedicated thread for Facebook Ads Insiders customers every week where they may ask questions, post ads for reviews, and so on and so forth.

Ben promises to respond to any questions posted in that thread, either in writing or in the video.

He generally charges $1,200 an hour for his services, so the value of this over the course of the year is enormous!

Additional Bonus

Additional Bonus

  • Bonus 1: Advanced Strategies 1

    Health Facebook Ads Insiders’ Lead Magnet and Webinar strategies are among the most successful in the industry.

    However, if you add the Tiered Advertising technique to that method, it will become much more powerful.

    These tips will help you improve your Facebook advertising campaigns by using the Tiered Advertising method, which Ben demonstrates in this bonus lesson in detail.

  • Bonus 2: Advanced Strategies 2

    Do you want to maximize your Facebook advertising budget? This additional strategy lesson explains how he uses an Omnichannel Marketing plan to do just that.

    Here, Ben outlines the specific actions you must follow in order to build a brand that is unstoppable in your field. Nothing beats the power of compounding over time.

  • Bonus 3: Advanced Strategies 3

    Want your Facebook advertising spend to go as far as it possibly can? This advanced strategy bonus module shows you how he accomplishes that with his Omnichannel Marketing approach.

    Here, Ben shares the exact steps you need to take to become a powerhouse of a brand within your industry. Compounded over time, nothing is more effective.

  • Bonus 4: Instagram Ads Insiders

    Instagram Ads are something they ignored 6 or 7 years ago, but not anymore. It has become a HUGE part of Facebook Advertising and is critical to success.

    In this module, Ben shows you how to add and assess Instagram as a placement option, customize creative for it and make sure you get the most out of this fast-growing platform.

  • Bonus 5: Lead Magnet Masterclass

    One of the strategies Ben feature in a lot of detail in the Facebook Ads Insiders modules uses a Lead Magnet. Lead Magnets can be incredibly powerful important Facebook Ads tools, but you need to know how to come up with and create something irresistible for your target market.

    Ben will show you exactly how to do that in this bonus module.

  • Bonus 6: Affiliate Corner

    Don’t have your own products or services to sell? No problem! In this bonus module, BEN will show you how to find awesome affiliate offers so that you can sell other people’s products and services with Facebook Ads (and keep most of the profit).

    This approach to Facebook Advertising is much less effort and can be just as profitable.

Pricing Of Facebook Ads Insiders

Pricing Of Facebook Ads Insiders

The whole course is good, but the price is where you might get a bit overwhelmed.

According to their site, the every-included price of Facebook Ads Insiders is in total $14,058, but… yes, there is a but.

You can also subscribe to them for $997 or $247. To learn more about them, you can visit their official website.

You can also check out their other Facebook advertising services.

Are There Alternatives To Facebook Ads Insiders?

Other Business Models To Choose From

Yes, there are plenty of other business models to choose from if you want to pursue this making money online. Here are just a few:

Facebook Ads Insiders: A Scam?

Is It A Scam

Time for the $1,000,000 question: is Facebook Ads Insiders a scam?

No, not technically. They aren’t going to take your money and run off. It’s actually a decent program.

It’s just not my top choice.

The Digital Landlords program is unique. They give you over 30 proven templates (ad copy, targeting, keywords, exact landing pages, etc.) so that you can hit the ground running on Facebook, Google, Youtube, Snapchat, Pinterest, & more.

Outside of the ad training, they teach a whole bunch of skills: their proven sales process, building high-converting landing pages, email & text marketing, and a lot more.

The people that run the program actually have an agency that does 7-figures per year, which is a major advantage over most other ad agency courses.

What if you could put in a few hours of work each day (whenever you feel like it), and you were rewarded with a recurring $500-$2,000 payment for each site you put up?

And what if it only took you a week or two to get that first payment?

And what if you could double or triple that payment over the following month or two?

That’s what you get when you’re a Digital Landlord.

All you really need is a laptop and some internet.

Some of my friends are Digital Landlords that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper van (with a pet pig!)

They focus on living an enjoyable life first, and focus on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is the top priority.

If the thought of living perpetually at your dream vacation spot interests you, being a Digital Landlord might be for you!

What Is My Top Recommendation For Making Money From Home In 2022?

Make Money Online With Digital Landlord

I’ve personally tried all of the major online business models:

  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet bowl putting green on Shopify
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

That being said, my #1 recommendation for making real money online is, hands-down: being a Digital Landlord.

Whether you’re a complete newbie, or you’ve been around the block before but have never had that “big win” to propel you forward, becoming a Digital Landlord is for you.


1)Time commitment: If you have an hour or two per day, you can do this. Even if you want to drop everything and commit fully, that works too.

You don’t have to be constantly working to make money. The income you generate is recurring.

Imagine taking off for a month to places like Hawaii, Paris, National Parks, & other spots people only dream about – all while collecting dozens of little $500-$2,000 checks. It’s like a dream come true.

But it’s only possible to do it when you’ve separated your income from your time.

2) Complete control: You completely control everything, which means no one can take your business away from you. This is a huge difference from other lead generation models, where Google can end you at the snap of a finger.

3) It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

4) Great Margins: Being a Digital Landlord, your profit margin is nearly 100%.

Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

5) You’re Helping REAL People: When you’re a Digital Landlord, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other programs like Facebook Ads Insiders, which might work out.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.

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Best of The Week Testimonial

Hi, I'm Hope!

I make over $20,000/mo thanks to this platform… check it out below!