Should You Start Flipping Businesses In 2023?

Updated On: November 27, 2023

Welcome to my Should You Start Flipping Businesses In 2022? review. My goal is to answer common questions like: how much it costs, if it's a scam, and if you can actually make money with it. The end goal is to help you understand if it's a good fit for you personally, and if there are any better alternatives out there.
Should You Start Flipping Businesses In 2022

This Should You Start Flipping Businesses In 2022? review has been throughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Table of Contents

Program At A Glance

What I liked
Passive income potential
Develop buyer insights
Work-from-home opportunity
What I Didn’t Like
High risk
Competition is high

I’d like to talk to you about flipping businesses in this review.

As a matter of fact, the information that I’m going to share with you has helped over 77% of my readers decide if this is the right way for them to make money online.

You see, Google will give you a wide range of options for making money.

A classic way to build an empire is to trade stocks. However, flipping real estate is a more popular approach.

What do these two things have in common, anyway?

The basic principle of buying at low prices and selling at higher levels is what they share in common.

Because stocks aren’t subject to price control, your profit ceiling will depend on your ability to read markets and financial data.

With real estate, it’s possible to take proactive steps to make the property more valuable.

I’ll touch on this throughout the article…

Alright, so Flipping Business doesn’t exactly fit into a nice category.

At the end of the day, Flipping Business is a… unique way to think about making money.

It’s certainly possible to make money with off-the-wall businesses like this, but unless you’re interested in taking years out of your life to experiment on an unproven business model, I would look elsewhere.

My #1 personal recommendation if we’re talking about starting a fully-online business has got to be the Lead Generation & Ad Agency business models.

There are a handful of programs that teach you the ropes, but my #1 choice that combines both of those business models into one is the Digital Rental Method program

But, if you’re hard-pressed to jump head-first into an off-the-wall business model, let’s continue on to my full breakdown of Flipping Business.

Flipping Businesses: A New Type Of Trading

It’s far simpler to remodel just one room than to construct a new home. As with any new venture, it was establishing a company is not without its share of challenges. It’s disheartening when your efforts don’t seem to pay off immediately.

It can be especially frustrating when you set your sights on creating “unicorns” – products that disrupt the market and change the game entirely (think Amazon, Facebook, etc.).

But many of us would rather create a profit-making business that requires little to no input.

It’s possible to make money by flipping and selling online businesses instead of investing time, effort, and money in building a new one from scratch.

This is why commercial real estate investors frequent the online marketplace for digital assets. A profitable website is a good investment opportunity.

The process of fixing or flipping businesses involves finding distressed companies, fixing them up, and then selling them for profit. Online businesses are ideal for flipping, as you can adjust many aspects, such as how to generate more traffic from different sources.

When buying and selling businesses to make a profit, three steps are involved: Finding, Fixing, and Flipping.

Finding: How To Spot And Secure A Good Deal

Trading like this encompasses a wider market than merely “flipping” websites. You may find many business concepts on the internet, each with its methods of making money.

A narrow focus on the type of business you intend to buy will improve your chances of succeeding in fixing and flipping companies. Create a due diligence checklist to ensure you get a good deal.

Proper Due Diligence Reaps Due Rewards

This is important to filter out all the businesses that don’t meet your requirements. Removing all other options will make it easier to find the perfect deal quickly.

It’s easier to check off potential businesses than find the perfect deal. A due diligence checklist will help reduce the time and energy required to flip a business.

Online businesses need proof of earnings and traffic. This is similar to how brick-and-mortar businesses check for revenue and customer numbers.

A distressed company is defined as an existing business that may have experienced a decline in revenue or traffic and could be at risk of being shut down.

It’s possible to find a deal for someone who needs to sell their profitable company due to unforeseeable circumstances quickly.

Then, there is the question of a business’s niche or what it does within its business. A business that isn’t moving with the market would be a good choice.

One example would be a site where blog posts are about tech. The content may not have been updated in over a decade, and the reviews are often outdated.

Easy flips can include buying websites and online businesses in niches with changing trends. Create a content schedule to keep your site in line with current trends. Also, update any content that is still relevant.

The most common mistake people make when trying to flip businesses and sell sites is buying an internet business that isn’t profitable.

I’ve found that it doesn’t matter much when it comes down to the success of an internet business. You will find profitable niches with higher income potential than others.

However, it’s possible to still have an online company with a steady monthly net profit.

The key is to identify a niche in which you have an interest.

For example, someone might buy content sites focusing on insurance because it seems like a highly profitable niche. There is truth to the statement. However, the subject matter can be dry and boring.

Without a passion for it, you will soon lose interest. You are more likely than not to succeed if your business is in an area you are passionate about.

Raising Funds To Seal The Deal

The variety of financing strategies made possible by the seller is wide. This field is rich with possibilities.

There are many other options aside from raising funds from family and friends. SBA loans (small business administration loans) are one thing that has recently emerged. You can apply for an SBA loan if you buy an American business and are an American citizen.

SBA financing is quite affordable, and it covers a large amount of the cost. However, they usually require collateral which is often your home.

In rare cases, they may waive this requirement. It’s not something I would recommend if you’re trying to save a life or increase your emergency fund.

Another smart investment strategy I’ve seen is that people in financially stable situations will take out a HELOC (or their Home Equity Line of Credit). It’s similar to a credit line but works more or less as a revolving debt.

Although your home is used as collateral, it allows you to buy the company and sometimes get great ROI. This loan can be paid off in as little as one year, depending on how much you borrowed.

I wouldn’t advise you to do that. If your audience is looking for inspiration to finance creative projects, you should do this.

Acquiring A Distressed Online Business

Knowing where to go for a company without access to a network of potential purchasers might be tough. Safe options include internet markets where websites and online enterprises may be bought and sold.

Once you’ve found the perfect business, make an irresistible proposal everyone likes. There are different types of deal structuring and financing plans that you don’t have to pay all at once.

Congratulations on acquiring your business after the seller accepts your offer. Now it’s time for you to turn your purchase into a valuable asset.

Fixing: Make Lemonade Out Of Lemons

What steps can you take to ensure the continued prosperity of your internet venture?

Similarly to remodeling a house, fixing a company requires a lot of hard work and sweat equity. If you don’t have the time, you may hire someone else to do this for you.

For example, you could purchase a Software as a Service business even if you’re not a software developer.

Even if the skills required to fix up the business aren’t yours, knowing what to do is worthwhile to keep your asset in top shape to flip for profit.

Common Tips For Fixing Online Businesses

To begin honing your internet company, use some fast and simple techniques.

To succeed as an online business, you must ensure that your site is easily accessible through search engines. To increase your website’s visibility in search results, boosting its search engine optimization (SEO) is essential.

A higher domain ranking will mean your content will appear before most in their search for certain keywords, which will help to increase traffic.

SEO can have two effects on your site’s rankings: on-page and off-page.

On-page SEO refers specifically to things you can affect directly on the website, such as image and content quality, type and quality, loading times, and the time taken to navigate between pages.

Off-page optimization is more complicated because it’s primarily concerned with the number of sites that leave a link to your site or one of your articles.

This is also known as a backlink. You can reach out directly to site owners to request backlinks through a one/one exchange.

For their link-building strategy, some site owners use public blogging networks (PBNs). PBNs consist of a group of expired domains, each with a high-ranking domain.

Google may consider a backlink linking to sites with expired domains. This can help increase your site’s authority.

However, PBNs are a potentially bigger problem than good.

An easy way to upgrade your website is to optimize the conversion rate optimization. This will allow people to click more often on your ads.

Split-testing (also known as the A/B test) can be used if you don’t know which versions of the copy are more effective in increasing your CRO.

This is where you create two versions or ads of the page or advertisement and compare which one gets more interactions or views.

Split testing allows you to try out different content types, but the brand’s appearance plays a significant role in establishing trustworthiness.

Good design can go a long way in increasing a brand’s trustworthiness. That’s why improving your web design (such as banners, logos, or product labels) is a good idea.

You should consider the price of a product/service your online business sells as well. If you have something to offer that is unique and market-fit for your online business, you might be able to sell at a higher rate.

Lower your prices to make yourself more competitive. But you’ll have to work harder to differentiate yourself from your competitors.

Offering limited-time discounts or exclusive deals is one way to do it. Because they fear missing out, people will grab these offers.

It’s a simple way to generate additional traffic and increase revenue. Email lists can notify your subscribers of new content or offer a curated product listing.

A variety of monetization methods can be used to diversify your income sources and increase the online business’s worth.

It lowers the risk for your business to earn money from several monetization channels. The greater the proportion of revenue distributed evenly, the lower both the overall risk and perceived value, so it’s a win-win.

Here are some more sophisticated tricks to improve your asset’s quality, depending upon the type of online enterprise you are trying to fix and flip.

Content Sites

When it comes to building content-heavy webpages, WordPress is among the most popular options.

It’s common knowledge that affiliate programs and display networks like Google Adsense may help monetize content sites. As a result of applying for both, a content website might improve the diversity of its income streams.

You can focus on adding content to your site if you don’t have enough. I’ve found that quality content is crucial but not the only thing required to increase revenue.

You can update content and do outreach to increase backlinks. This could be done by guest posting on relevant websites or cold-emailing companies in similar niches to offer backlink exchanges.

Content Marketing Institute offers a detailed guide to help you gain backlinks via guest posting.


Online retailers need to find ways to save money. Smaller packages may save money and add mass without sacrificing quality. The additional shipping cost to fulfill orders may seem small, but it may increase rapidly.

A third-party logistics freight forwarder can be hired to help you manage stock transportation between the factory and your warehouse.

Consider sourcing a superior product from a different manufacturer to add to your eCommerce store. If you live in an area that has many manufacturers, you might be able to hire a local expert.

Local guides can recommend the most reliable manufacturers. They can then order several samples to ensure quality. You may find cheaper products or higher quality products with similar quality.


Software enterprises’ monthly recurring revenue and high-profit potential make them desirable investments.

SaaS business owners have to figure out how to keep their turnover low. How you lower this number will greatly increase your business’s worth.

It’s also difficult to generate the right kinds of leads. Modify your lead generation strategy so that your marketing efforts target potential customers with a higher probability of subscribing.

Your product will also have a higher lifetime value because they’ll find it invaluable.

You can make your product available to as many people as you like by expanding your price plans.

The popularity of freemium products is because they allow users to experience a SaaS MVP’s Minimum Viable Product (MVP), with only the most basic features and glimpses of the full power of the product.

After using the product for some time, you can convert freemium customers to pay plans after seeing how useful the additional features are.


If you want to acquire a service-based business, such as a lead generation or productized business, you should do all you can to get as much interest as possible in your service.

Ask your customers to provide feedback about the current product range. It’s possible to adapt the product to fit their needs, particularly if your customers are willing to give you feedback on how they feel it’s helping them.

To increase your site’s popularity, you will want to attract as many people to your marketing funnel as possible. Through A/B Split Testing, you can increase the CRO for lead-capture forms on your landing page.

For those who aren’t confident in their copywriting skills, freelancers can be hired on Upwork and Fiverr to assist you.

If you are looking for new channels to market, it might surprise you that potential customers will respond more positively through these channels.

Pay-per-click and organic advertising are both options.

Flipping For A Profit

Right about now, you can start cashing in on all of your efforts. Now comes the exciting part of selling your internet company or website, which you’ve probably worked very hard on for the previous 12 months.

If you are looking to turn your business around, you can either sell your website or online business through a private deal (private sale or an agent).

If you don’t have many investors or interested parties in purchasing these types of assets, you can reach buyers through LinkedIn, Facebook groups, and forums.

There are many benefits to using a broker. With a broker, you have access to many potential buyers looking for great deals. Some of these buyers are venture capital companies and private equity groups.

Similar to the buying process, it’s recommended to create a list of possible offers. To show serious buyer intent, buyers will need to produce proof of funds. Many tire kickers may express interest, but they will waste your time negotiating the deal.

Their marketplace verifies that buyers have the liquidity to enable future conversations to be meaningful. And if a buyer is interested in moving forward, you can be sure they will have the money.

You can think of how much support your team is willing to provide.

It’s recommended to offer assistance to the buyer in the transition period. This, in turn, will increase their trust in you with your brand-new business. Avoid any earn-out agreements if you don’t wish to be involved in the long term.



Is Flipping Businesses Profitable?

Instead of investing time, energy, money, and effort in building a company, you can flip businesses for healthy profits. Investors are interested in investing in a profitable website. The process of fixing or flipping businesses involves finding distressed businesses and fixing them up before selling them for profit.

Is House Flipping Still Profitable Today?

Despite the declining real estate market, real estate investing, such as house flipping, is still lucrative and worth considering. For reliable income, the house flipping business can be one of your most profitable ventures. The financing of these projects, however, is not always easy, but you can employ a mortgage broker or real estate agent if you want.

Are There Alternative Business Models?

Other Business Models To Choose From

Yes, there are plenty of other business models to choose from if you want to pursue this making money online. Here are just a few:

Is Flipping Business A Scam?

Is Pocket Products A Scam Or Legit

Time for the $1,000,000 question: is Flipping Business actually a scam?

I wouldn’t technically call it a scam, though others might.

It’s technically possible to make money with this program, so in that sense, it isn’t a scam.

No one is riding off into the sunset with your money, leaving you empty-handed… technically speaking.

But the second, more important question is: is Flipping Businesses actually worth the investment?

My honest answer is that for most people out there, probably not.

There are countless other business models that are proven & easily scalable, so why risk it for… not an incredibly huge payoff?

Read Our In Depth Breakdown Of The Top 5 OppOther Courses For 2024

Did Should You Start Flipping Businesses In 2022? Make The List?

I’d rather have a program with thousands of successful students & plenty of room for others to join.

If you’ve followed my blog for long, you know I recommend a few different programs depending on your skills & goals.

My current top choice is using the Digital Rental Method because you have a proven, systematic path to 6-figures, and you can do it from anywhere you want.

I’ve got friends in there that are posting deals from the middle of the woods in a camper van with their pet pig… which is kinda cool.

What Is My #1 Recommendation For Making Money In 2022?

Make Money Online With Digital Landlord

Alright, time for me to get real with my lovely readers for a moment:

I’ve personally tried all of the major online business models:

  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet bowl putting green on Shopify
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

THAT BEING SAID: I would at least recommend you implement something that is tried and true, because I’ve seen TOO MANY people (including friends and family) get burned by stuff like Flipping Business.

They come out of left field with some random idea, make it seem attractive, and then make themselves a quick buck by luring in unsuspecting people.

I’m not saying Flipping Business itself is a piece of trash, I’m just saying you need to be very, very careful.

This is a big reason why I only recommend proven, tried and true business models, like Lead Generation & Ad Agencies.

There are a bunch of programs out there that teach you those skills, but my top choice is the Digital Rental Method program.

Why? It has proven leaders with their own 7-figure businesses implementing exactly what they teach you.

I’ve also got over a dozen personal friends in there, so I feel comfortable telling you it works.

Whether you’re a complete newbie, or you’ve been around the block before but have never had that “big win” to propel you forward, their program works.

Here’s why:

1)Time: If you’ve got a spare hour or two each day, you can do this. If you want to drop everything and go all in, you can do this. More time obviously means faster results, but even putting in a few hours per day is enough to see real success.

And because of that flexibility, you don’t need to trade your time for money. Once the income starts, it’s recurring (for the most part).

That means you can take a month off, travel the country, pursue a passion project, chill on the beach, or charter a boat across the world.

But you can only do that once you’ve created an income stream that doesn’t require YOU to be there all day, every day.

2)Big Margins: With most businesses, you’re often going to have really slim margins. That means you need to hit a serious scale to make serious money.

using the Digital Rental Method, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on “auto-pilot.”

3)It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

If you wanted to double your income with Flipping Business, you would need to exert time and effort. And I can guarantee you, that’s a lot harder than a few clicks & a phone call.

4)You’re Helping REAL People: My biggest gripe with Flipping Business is that you’re basically only helping yourself.

But With the Digital Rental Method, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other off-the-wall business models like Flipping Businesses and maybe hit it big one day.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.



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