Bossless Forever Review (2022): Is It A Legit Business Model?

By: Hope
By: Hope
Welcome to my Bossless Forever review. My goal is to answer common questions like: how much it costs, if it's a scam, & if you can actually make money with it. The end goal is to help you understand if it's a good fit for you personally, and if there are any better alternatives out there.
Bossless forever review


This Bossless Forever review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

What I Liked

What I Didn't Like

Before we get into it... who am i?

Always good to put a name to a face, so firstly, my name is Hope!

Like you, I was stuck working 8-10 hour days building someone else’s dream.

I worked at one of those cool tech companies that has omelet stations for breakfast & craft beer on tap for after hours.

To a lot of people that’s a dream, but to me… something was missing.

All I really wanted, was to actually enjoy life – more vacations, less stress, buy myself nice things without worrying about the cost… but that was something my 9-5 couldn’t provide me.

That was until a few years ago when I discovered a way to make money online by actually helping real people. 

People in this case were local business owners across the US.

Me and My Puppy

The page above is an example of how I do it. That one-page site generates $1,500/mo and I haven’t even touched it since it was put up.

That’s an $18,000/year raise from just one page.

That’s why local lead generation is my #1 business recommendation for recurring, semi-passive income. If you want to learn about that business model, click here.

Important: I am not an affiliate

for Bossless Forever

Why Does That Matter?

A lot of course reviewers have no experience with any of the business models or programs they review, and so they’re just making stuff up.

They do that because they want you to click through their link to buy from the person that the review is about!

They have no clue what it’s actually like to run the type of business Bossless Forever is teaching you to do.
I have absolutely no relationship with Bossless Forever, so you can rest easy knowing that I’m going to give you my honest opinion
This review is written based on my own experiences with lead generation.

All that being said, let’s jump into things.

While looking for a reliable online marketing business opportunity, you may have come across Bossless Forever, an online lead generation training course.

The title alone is enticing. The idea of making money from home and not having to answer to a boss is definitely appealing.

And you’re probably wondering if it’s legit or not. If that’s the case, you’ve come to the right place.

I’ll go over the ins and outs of Bossless Forever in this review to see if it’s the best SEO course out there.

Bossless Forever teaches you an online business model known as ‘lead generation.’ In my humble opinion, this is probably the top business model out there.

While Bossless Forever has its merits, it’s NOT my top recommendation if you’re interested in Lead Generation.

My top program in the lead generation category is going to be Josh Osborne & Sean Kochel’s Digital Landlords program.

The thing is, there’s a good way and a bad way to run a lead generation business.

The bad way is using outdated SEO tactics and sketchy “black-hat” Google My Business listings to send phone calls to local businesses.

This leaves you at the mercy of Google’s search algorithm updates, which has a history of ruining lead generation empires in a single day.

I have friends who have gone from $50K/mo in passive income to nearly $0 because their listings got suspended (and they never got them back)!

Every guru out there has “their secret method” to “ensure” Google doesn’t slap you down with a huge penalty. Well, I say good luck fighting a $200 billion per year tech giant.

The good way to do lead generation is building assets that YOU own while playing by the rules and giving companies like Google and Facebook what they desire most – relevancy.

In this model, you build high-converting digital assets (like a landing page) and push high-quality customers through them. You then flip these customers to a client that’s willing to take them and charge a fee for making the connection.

You’re kind of like a… lead dealer.

If you’ve followed me for a while, you’ll know that I recommend this lead generation program because it helps my boyfriend and I personally make over $20,000/mo on autopilot.

The cool part is that it shows you pretty much exactly what to do to create a recurring revenue stream that can bring you in anywhere from a few thousand to $10,000+ per month.

I really like how you can build it with only an hour or two each day, and you can grow it as big (or small) as you want to.

If that sounds interesting to you, check out the Digital Landlord program here

That being said, let’s continue to the Bossless Forever review.

A Quick Look At Bossless Forever

Company Name: Bossless Forever

Product Type: Lead Generation Course

Price: Undisclosed


Founder: Amiee Ball

What Is Bossless Forever?

What is Bossless Forever

Bossless Forever is a local lead generation online course that shows you how to build a digital marketing agency and make money by producing leads for local businesses.

Amiee also runs a web consulting agency that assists local businesses in improving their websites and search engine rankings to increase profits.

This may sound hard and technical, but it’s not.

The website for Bossless Forever is a single page with the following heading:

“The 3-Step Process I Used To Go Bossless Forever By Helping Small Businesses Advertise and Get More Customers”

There’s also a link to a free webinar where you can learn how Amiee built her own internet marketing business empire in such a short period of time.

Who Is Aimee Ball?

Who is Aimee Ball

Amiee Ball is the founder and CEO of Calibr8 Technology and Tech Leverage, the parent company of Bossless Forever.

Calibr8 specializes in web consulting for small and local businesses looking to achieve momentum selling their products or services online.

She has a YouTube channel as well, and from what I can tell, she is a successful online businesswoman.

So take a look at my review and see if her online program can help you on your entrepreneurial journey.

What Do You Get Once You Sign-Up?

You need to know exactly what you’re getting yourself into before signing up for the Bossless Forever course and becoming a member.

So I’ll do my best to provide you with the information you need.

Amiee Ball will greet you with a welcoming video when you sign up and join the member’s room. Then, she explains a few key points regarding the course you’ll be taking. A course overview checklist is also provided to assist you in keeping track of your progress.

The course content is listed after the introductory video. You will be directed to a video that discusses the topic by clicking on the contents.

The course’s lessons are all presented through video. Several video modules include additional Excel sheets and docs to help you in your lessons.

Why Start A Digital Marketing Agency?

Why Start A Digital Marketing Agency

According to Aimee, her approach has the potential to benefit a large number of local businesses in your community. The training is obviously focused on generating more leads for your chosen niche or industry.

When you receive these leads, it’s your responsibility to forward them to these businesses and then bill them for your services.

To put it another way, you act as the middleman between the company and the customer.

You’ll need to generate these leads by building a website, customizing it for a certain niche, and then promoting it to the target audience utilizing local SEO (search engine optimization).

This is essentially how the Bossless Forever system works.

How Bossless Forever Works

After watching the webinar, you’ll be asked to schedule a call to discuss your online income goals, obtain more information, and discover if Bossless Forever is a good fit for you.

In the webinar, Amiee gives a 20-minute overview of her 5-step blueprint:

Five Step Blueprint

Step 1: Niche Selection

Working with the greatest company clients is the first step in developing a digital marketing business. Amiee believes that need-based companies are best.

Businesses like carpet sweeping, limo hire, and tree surgeons are ideal when customers call in for an estimate or further information.

Step 2: Proper Due Diligence

Before contacting a potential consumer, Amiee recommends conducting a Google search on the market.

Do your research and act as a client to contact a few local businesses to “pre-qualify” them. Then, before endorsing them and offering them leads, you should know if they are competent and respectful.

Step 3: Traffic And Lead Generation

Amiee says that by using, she can skip the technical aspects of establishing a digital lead generation business. is an excellent website builder for newbies because it allows them to focus on lead generation while also earning money.

Step 4: Prospect Clients

This part is a good idea; Aimee describes in the webinar how she shares leads to potential clients a week ahead of time.

If you use a phone whispering system, it will appear to local business owners that the leads are originating from somewhere else.

This helps people recognize the value of the service you can provide without you having to push it on them.

Step 5: Monetize Business Owners

Contact your prospective customer to finalize the transaction when the results are satisfactory.

Amiee’s approach keeps things simple: you might set a fixed price of $10 per lead or customer acquisition, but she opts for a monthly flat cost.

So, the local business owner knows exactly what his costs are, and you have a steady flow of money every month. It’s a win-win situation for everyone!

Amiee invites you to join her mentorship and coaching network following the webinar. She will guide you step by step through the process of starting your own local lead generation company.

Will You Need Additional Tools?

Yes, the course uses essential tools that you must purchase separately.

You can try some of Aimee’s lead generation tools for free to see how they work. However, spending some money on the paid ones is highly recommended to boost your outputs.

These tools are helpful for a variety of online business models.

You may apply these techniques to any existing business model once you learn how to use them.

If you’re an entrepreneur, there’s a strong chance you already know and use these tools.

What Bossless Forever Is Not

Before you get too excited and join the Bossless Forever course, you should know that it’s not another get-rich-quick scheme like most online courses.

I’ve already said it and cannot stress it enough.

Bossless Forever will explain how to do this if you’re really passionate about operating your own online business that generates passive income.

It will take some time and effort at first, as with most businesses, but once everything is in place and you start generating leads for businesses in your chosen area, money will flow into your bank account effortlessly.

Here are a few explanations to help you understand the concept of Bossless Forever:

  • It’s not a get-rich-quick scheme like most internet marketing scams. 
  • It’s not MLM or network marketing. Doesn’t involve recruitment.
  • It isn’t a “fake it until you make it” scheme.
  • Since it’s not a franchise, there are no residual royalties.
  • No prior technical expertise or experience is required.
  • This is not a one-time deal. It’s a business model that will last as long as there is the internet.
  • You won’t have to annoy business owners by pretending to be a shady salesperson.

How Much Will It Cost To Enroll?

Aimee Ball explained that the cost of their online training program is kept a secret since it’s constantly changing and adding new courses.

She also advised not to join their program if you’re worried about the monthly charge.

Well, they could be telling the truth or not. In any case, you can search for similar courses online and possibly acquire some for free.

She also stated that not disclosing the prices allows her to pre-qualify a candidate.

It is, however, unusual that the rates are not disclosed. However, it’s understandable if costs are continually changing.

Is Bossless Forever Worth It?

I would guess it depends on your approach.

However, I would add that several aspects of the course raise some concerns.

One of them is their unwillingness to reveal the cost of membership. It’s just strange and “suspicious” that something as simple as the product pricing is kept hidden from potential members.

Keep in mind that local SEO is not for people hoping to passively make a lot of money.

Because building a successful digital marketing business requires constant effort and dedication.

Is Bossless Forever A Scam?

Is It A Scam

Time for the $1,000,000 question: is Bossless Forever actually a scam?

No, it’s not a scam, technically speaking. They aren’t going to take your money and run off, leaving you empty-handed. It’s actually a halfway decent lead generation course.

It’s just not my top choice.

The Digital Landlords program is unique. They give you over 30 proven templates (ad copy, targeting, keywords, exact landing pages, etc.) so that you can hit the ground running.

The people that run the program actually have an agency that does 7-figures per year, which is a major advantage over most other lead generation courses.

Think about it: what if you could put in a few hours of work each day (whenever you feel like it), and you were rewarded with a recurring $500-$2,000 payment for each site you put up?

And what if it only took you a week or two to get that first payment?

And what if you could double or triple that payment over the following month or two?

That’s what you get when you’re a Digital Landlord.

All you really need is a laptop and some internet.

Some of my friends are Digital Landlords that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper van (with a pet pig!)

They focus on living an enjoyable life first and on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is the top priority.

If the thought of living perpetually at your dream vacation spot interests you, being a Digital Landlord might be for you!

What Is My Top Recommendation For Making Money Online In 2022?

Make Money With Digital Landlord

I’ve personally tried all of the major online business models:

  • I have an actual lead generation business
  • I’ve sold fidget spinners through Amazon FBA
  • I’ve dropshipped a toilet bowl putting green on Shopify (pic below)
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

That being said, my #1 recommendation for making real money online is, hands-down: being a Digital Landlord

Whether you’re a complete newbie or you’ve been around the block before but have never had that “big win” to propel you forward, becoming a Digital Landlord is for you.


1)Time commitment: If you have an hour or two per day, you can do this. Even if you want to drop everything and commit fully, that works too.

You don’t have to be constantly working to make money. The income you generate is recurring.

Imagine taking off for a month to places like Hawaii, Paris, National Parks, & other spots people only dream about – all while collecting dozens of little $500-$2,000 checks. It’s like a dream come true.

But it’s only possible to do it when you’ve separated your income from your time.
2) Complete control: You completely control everything, which means no one can take your business away from you. This is a huge difference from other lead generation models, where Google can end you at the snap of a finger.
3) It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

4) Great Margins: Being a Digital Landlord, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

5) You’re Helping REAL People: When you’re a Digital Landlord, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other lead generation programs like Bossless Forever, which might work out.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.