JR Rivas Review (2023): Is His Business Model Legit?

Updated On: November 21, 2023

Welcome to my JR Rivas review. My goal is to answer common questions like: how much it costs, if it's a scam, and if you can actually make money with it. The end goal is to help you understand if it's a good fit for you personally, and if there are any better alternatives out there.
JR Rivas review

This JR Rivas review has been throughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Table of Contents

Program At A Glance

What I liked
You'll have one-on-one interaction with JR
You can ask for a full refund if you're not successful in six months
Active private Facebook group
What I Didn’t Like
The course will only help you in hiring a VA to handle your prospecting
The cost of running Facebook ads can be quite high
This is not a sustainable business model in 2022

You may have seen one of JR Riva’s ads while scrolling on Facebook, and you’re probably wondering if what he’s saying is true or not.

He claims that hiring virtual assistants, or VAs, can help with business automation.

But the question is he legit or not?

I’ll answer all those questions here!

I’m going to review JR Rivas to decide if he really has the best digital marketing course out there.

I’ll talk about whether digital marketing is the right online business for you.

JR Rivas teaches you an online business model known as “lead generation.” In my personal opinion, this is probably the top business model out there.

While JR Rivas has its merits, it’s NOT my top recommendation if you’re interested in Lead Generation.

My top program in the lead generation category is going to be Josh Osborne & Sean Kochel’s Digital Rental Method program.

The thing is: there’s a good way and a bad way to run a lead generation business.

The bad way is using outdated SEO tactics and sketchy “black-hat” Google My Business listings to send phone calls to local businesses.

This leaves you at the mercy of Google’s search algorithm updates, which has a history of ruining lead generation empires in a single day.

I have friends that have gone from $50K/mo in passive income down to nearly $0 because their listings got suspended (and they never got them back)!

Every guru out there has “their secret method” to “ensure” Google doesn’t slap you down with a huge penalty. Well, I say good luck fighting a $200 billion per year tech giant.

The good way to do lead generation is building assets that YOU own while playing by the rules and giving companies like Google and Facebook what they desire most – relevancy.

In this model, you build high-converting digital assets (like a landing page) and push high-quality customers through them. You then flip these customers to a client willing to take them and charge a fee for making the connection.

You’re kind of like a… lead dealer.

If you’ve followed me for a while, you’ll know that I recommend this lead generation program because it helps my boyfriend and I personally make over $20,000/mo on autopilot.

The cool part is that it shows you pretty much exactly what to do to create a recurring revenue stream that can bring you in anywhere from a few thousand to $10,000+ per month.

I really like how you can build it with only an hour or two each day, and you can grow it as big (or small) as you want to.

If that sounds interesting to you, check out The Digital Rental Method program here

That being said, let’s continue to the JR Rivas review.

What To Expect In JR Rivas’s Client Acquisition Automation Course?

What to expect from his course

JR created this program to walk you through the process of efficiently scaling your business with the support of virtual assistants.

Below are the steps you will learn in the program:

  • How to hire the best virtual assistants
  • Why you can spend $3/hour on a VA
  • How you can establish boot camp for VAs
  • The advantages of niching down

Below, I’ll delve deeper into the course and discuss what the sales page doesn’t tell you.

JR’s 10K Customer Acquisition Automation Training

Step 1: Looking For An Exceptional Top 1% Virtual Assistant

Looking for a virtual assistant

This step will assist you in finding the top VAs to assist you in achieving your business goals.

According to JR, the key is to have an extensive assessment process.

He sends his VA’s a 5 step process where they are screened for the following:

  • English Speaking Ability
  • Internet Connection
  • Competency
  • Background Check
  • Reliability

All of the above are important.

Only the most experienced, well-spoken, and reliable candidates are hired. This is apparent as you work to get a great line of understandable interaction between yourself and a dependable virtual assistant.

The entire point of getting a VA is that your businesses can run efficiently without huge problems. Think about it if your virtual assistant’s internet connection was horrible.

Nothing will get done.

How about if they don’t know very much about your company info?  That would be a big problem since it will go against the entire point of getting a VA.

After selecting your perfect candidate, you are brought to them, sign off on the selection, and start the second part of the procedure.

In addition, you will benefit from your account manager helping your virtual assistant daily if they have any questions concerning their work, so you are in good hands with JR’s staff.

Step 2: Agency Appointment Setting Boot Camp

Setting a boot camp
boot camp red grunge square stamp on white

This step involves training your virtual assistant on how to do client acquisition and revenue-generating roles.

This is where the VAs receive hands-on experience working with some of JR’s staff to learn how to make client acquisitions efficiently.

Every strategy is possible.

Below Are Techniques And Platforms You Can Apply To Reach Out To Business Owners:

  • Facebook
  • Instagram
  • LinkedIn
  • WhatsApp
  • E-mail Outreach
  • SMS Marketing
  • Cold Calls
  • Follow-Ups
  • Loom Videos

Your VAs Will Use A Tried And Tested Script

Tried and tested script

JR Rivas and his team have developed a tried and tested script for increasing lead generation. This script is given to the VAs to use while prospecting for new clients.

Virtual assistants can also anticipate working 20 to 40 hours each week. The odd part is that they get paid around $3.00 per hour.

How is that not exploitation?

According to JR, the average earnings in the Philippines is a bit more than $7,000.00 annually.

He said Royal Caribbean and Carnival cruise lines employ many Filipinos and pay them $1.80/hour for 70 hours a week, not including overtime pay.

Thus, the $3.00 per hour you will pay them is much more effective, nearly double what they make with the cruise lines, and they get to work from home.

It’s a no-brainer for these virtual assistants to work for you and do a fantastic job. It’s a sweet offer for them, and they love doing the job anyway. Are you worried about the communication element of all of this? Don’t!

Filipino VA’s learn English in school; therefore, their English is pretty good. After the screening procedure, you won’t have any issues communicating with them. This entire system has worked wonders for JR, so he is sharing the formula currently.

Step 3: Niching Down To Have A Simple System For Automating Fulfillment

Automation fulfillment

Niching down must be what everyone must have as an objective. Why?

Let’s just think about this for a second.

Let’s say you run Facebook ads like JR or even his coach Dan Henry

You gain new clients like a dentist, a beauty salon, a chiropractor, a realtor, and a landscaper. You will have to find the best way to effectively run ads for each specialized niche, right?

Most likely, you will have a good chance of getting a winning ad or campaign on the very first try.

The Importance Of Niching Down In Digital Marketing

There is no one-size-fits-all niche since the services and the audience constantly change. Moving into every niche that comes along will make your job much more difficult.

You’ll waste a lot of time and money testing with advertisements. You might spend hundreds of dollars a weekend with no results to show for it.

You have to be honest, is that really what you want? I know I wouldn’t.

Now think about this – you get into a single niche. Perhaps you choose to go after gyms.

You try a bunch of offers and run ads for gyms just to see what would work.

With time, you land a winning ad.

What would you do next?

Search for another gym to run ads for with your winning formula… and another, and another.

How To Take Advantage Of The Rinse And Repeat Strategy

Rinse, repeat.

Do you get the picture?

There’s no need to keep looking for a formula. It’s all about making your life easier, getting to the road of least resistance.

Working wiser, not harder, allows you actually to scale more quickly too. Niching down will also help your VA’s to be a lot more effective.

Furthermore, offering one service type causes you to look like the authority in your niche and field. If you run Facebook promotions for gyms, you’ll be the authority. Pitching to various other gyms is also going to be easy peasy.

Now tell me…

What is a gym proprietor trying to grow his business going to say if you visit them and show them the incredible ROI you are bringing to other businesses? I guess they will quickly say: “Please take my money!” Believe me, I know.

Niching down will help simplify scaling your company, which can help this whole prospecting process stay on automatic pilot.

That is the goal, correct?

Should You Invest In This Course?

Every business owner has different goals for their business.

Often people believe they have all the skills needed to build their businesses to the point where they can basically handle everything. So they tend to wear all the hats, which is OK.

If you genuinely think you’re not in a position to scale your business exponentially since you are wearing all the “hats,” you should probably think about hiring a virtual assistant and using JR’s program.

Before getting a VA, be certain the business model you are a part of is the best one for you. Personally, I believe the five-step screening procedure to ensure that a virtual assistant in the Philippines is a great choice is a long process.

I would much rather spend enough time and money on a business strategy that can help make prospecting a lot easier. It’s fantastic that JR Rivas has a process to keep your company on auto-pilot – at least that’s the objective.

Honestly, the program is just all about hiring a VA to do the prospecting for you. The question is: Is that what it takes?

Well, you still need to do much of the heavy lifting.

Working With JR Rivas

Working with JR Rivas

This program comes with a one-on-one call from JR Rivas after purchasing it. He’ll walk you through all you need to know to get started and grow your business.

As a bonus, you’ll get two weekly coaching calls with JR Rivas, where you can ask him questions about the changes or brainstorm new ideas.

In addition, a group chat within the private Facebook group and a section with video lessons that spreads over the subjects of niche selection, client acquisition, retention, sales, fulfillment, outsourcing, and automation—the most important items to effectively operate a digital marketing company.

JR ensures that if you can’t see any return on your original investment in six months, you can get a complete refund while maintaining the training resources at no cost.

Indeed, you have to test his model for six months to be qualified for a refund. Not a terrible deal?

Is JR Rivas a Scam? JR Rivas is not a fraud. However, I will not suggest this program to you.

The product sales pitch content makes everything sound very simple. For instance, JR Rivas guarantees that you can set up your advertisement in twenty minutes to produce appointments with prospects that are prepared to purchase.

Can You Set Up A Facebook Ad In 20 Minutes?

Yes, it’s possible to make a Facebook ad campaign in 20 minutes, but he doesn’t tell you that the cost of the ad is very high. It can cost up to $35 to get just one lead; at best, the conversion rate is only 10%. So that means a deal is worth $350.

But the conversion rate will be much lower when the virtual assistant isn’t effective at closing.

JR stated he will provide your VAs with a product sales script to have prospects say “yes,” which seems way too great to be accurate because everybody knows that high ticket closing is a top income skill.

You will not be able to employ a good closer at $3 per hour.

Below Are The Issues With JR’s Business Model, Which He Does Not Inform You:

Finding good virtual assistants in the Philippines takes time. If the VA is good at closing, he will have worked as a high-ticket closer instead of making $3 per hour.

The expense of managing Facebook ads is skyrocketing. In other words, your customer has less money to pay you since they are covering the ad spend.

The learning curve of Facebook ads is high. How can you expect $3 VA to master the methods in a week? So it’s not possible to automate the process, and you’ve got to monitor the advertisements, the price, the conversions, and split testing on your own; or else you are going to lose out plenty of cash. In the most challenging cases, your ad account may be banned when your VAs inadvertently violate several rules on Facebook.

It doesn’t seem sensible to pay your VAs on-time rates; they won’t have any motivation to prospect for you since there’s no commission.

In a nutshell, you’ll just get into trouble when attempting to delegate every task to the virtual assistants.

Rather than training several VAs who’ll leave you for better-paid jobs once they start to be even more skilled, I would prefer to begin with a simpler business model that may produce passive income with no VAs.

Can You Make Money With JR Rivas?


But you need to shell out a significant amount of money first to make money. Are there other options? Well, affiliate marketing is one.

You can certainly make money with digital marketing, but if you’re gonna put in the amount of grueling work to become a business owner (which, trust me, isn’t easy), you might as well bring in some REAL money.

The program that helped skyrocket my online business to $40,000+ per month teaches some of the same digital marketing skills but shows you how to monetize them in a much, MUCH more profitable way.

Is JR Rivas Legit?

Yes. JR Rivas is legit. He may not have been able to finish college, but he immediately jumped into digital marketing. JR also started his own tax business at the age of 18.

But, when it comes to building a business, you have plenty of options.

And even if you’re dead set on becoming an online entrepreneur, you’ve got way better options than JR Rivas.

Keep in mind that I don’t get paid to promote any of the programs I review. I personally think digital marketing is a great business model, but you could end up leaving way too much money on the table.

Is JR Rivas A Scam?

Is He A Scam

Alright, time for the $1,000,000 question: is JR Rivas actually a scam?

No, it’s not a scam, technically speaking. They aren’t going to take your money and run off, leaving you empty-handed. It’s actually a halfway decent lead generation course.

It’s just not my top choice.

The Digital Rental Method program is unique. They give you over 30 proven templates (ad copy, targeting, keywords, exact landing pages, etc.) so that you can hit the ground running.

The people that run the program actually have an agency that does 7-figures per year, which is a major advantage over most other lead generation courses.

Read Our In Depth Breakdown Of The Top 5 Lead GenerationOpp Courses For 2024

Did JR Rivas Make The List?

Think about it: what if you could put in a few hours of work each day (whenever you feel like it), and you were rewarded with a recurring $500-$2,000 payment for each site you put up?

And what if it only took you a week or two to get that first payment?

And what if you could double or triple that payment over the following month or two?

That’s what you get when you’re a Digital Landlord.

All you really need is a laptop and some internet.

Some of my friends are Digital Rental Method that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper van (with a pet pig!)

They focus on living an enjoyable life first, and focus on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is the top priority.

If the thought of living perpetually at your dream vacation spot interests you, using the Digital Rental Method might be for you!

What Is My #1 Recommendation For Making Money Online In 2022?

Make Money Online With Digital Rental Method

I’ve personally tried all of the major online business models:

  • I have an actual lead generation business
  • I’ve sold fidget spinners through Amazon FBA
  • I’ve dropshipped a toilet bowl putting green on Shopify
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

That being said, my #1 recommendation for making real money online is, hands-down: being a Digital Landlord

Whether you’re a complete newbie or you’ve been around the block before but have never had that “big win” to propel you forward, using the Digital Rental Method is for you.


1)Time commitment: If you have an hour or two per day, you can do this. Even if you want to drop everything and commit fully, that works too.

You don’t have to be constantly working to make money. The income you generate is recurring.

Imagine taking off for a month to places like Hawaii, Paris, National Parks, & other spots people only dream about – all while collecting dozens of little $500-$2,000 checks. It’s like a dream come true.

But it’s only possible to do it when you’ve separated your income from your time.

2) Complete control: You completely control everything, which means no one can take your business away from you. This is a huge difference from other lead generation models, where Google can end you at the snap of a finger.

3) It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

4) Great Margins:

using the Digital Rental Method, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

5) You’re Helping REAL People: With the Digital Rental Method, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If we can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other lead generation programs like JR Rivas, which might work out.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.



I make over $20,000/MO thanks to this platform... check it out below!