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Sunrider Review (2022): Is It Finally an MLM Worth Joining?

Last Updated: May 10, 2022
By: Hope
By: Hope
Welcome to my Sunrider review. My goal is to answer common questions like: how much it costs, if it's a scam, & if you can actually make money with it. The end goal is to help you understand if it's a good fit for you personally, and if there are any better alternatives out there.
Sunrider International


This Sunrider review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

What I Liked

What I Didn't Like

Before we get into it... who am i?

Always good to put a name to a face, so firstly, my name is Hope!

Like you, I was stuck working 8-10 hour days building someone else’s dream.

I worked at one of those cool tech companies that has omelet stations for breakfast & craft beer on tap for after hours.

To a lot of people that’s a dream, but to me… something was missing.

All I really wanted, was to actually enjoy life – more vacations, less stress, buy myself nice things without worrying about the cost… but that was something my 9-5 couldn’t provide me.

That was until a few years ago when I discovered a way to make money online by actually helping real people. 

People in this case were local business owners across the US.

Me and My Puppy

The page above is an example of how I do it. That one-page site generates $1,500/mo and I haven’t even touched it since it was put up.

That’s an $18,000/year raise from just one page.

That’s why local lead generation is my #1 business recommendation for recurring, semi-passive income. If you want to learn about that business model, click here.

Important: I am not an affiliate

for Sunrider

Why Does That Matter?

A lot of course reviewers have no experience with any of the business models or programs they review, and so they’re just making stuff up.

They do that because they want you to click through their link to buy from the person that the review is about!

They have no clue what it’s actually like to run the type of business Sunrider is teaching you to do.
I have absolutely no relationship with Sunrider, so you can rest easy knowing that I’m going to give you my honest opinion
This review is written based on my own experiences with MLMs.

All that being said, let’s jump into things.

Is Sunrider International A Scam? The Herbal MLM Company EXPOSED

Sunrider International An MLM Company

You’ve most certainly been invited to a herbal business opportunity by Sunrider International.

The company has been in business since the beginning of multilevel marketing.

It’s smart to do your research before investing in any business opportunity. That’s how to avoid scams and make money online legally!

For the record, I am not affiliated in any way with Sunrider International. So please know that I’m not here to pitch or sell you anything.

This review is completely unbiased.

However, the question remains: Are they a legitimate company or a scam?

So, let me tell you what this multi-level marketing company offers.

MLMs like Sunrider International are a bit of a mixed bag. They CAN be a legitimate way to make money, but some have a reputation for literally ruining people’s lives – so it’s important to know what you’re getting since each one is unique.

Like most of my readers, you were probably introduced to this one via a friend or some influencer you trust online.

And it makes sense why so many people recommend them:

Making money outside of a 9-5 can be… life-changing, to say the least.

So in this article, I want to help you explore two things:

  1. If MLMs are actually a worthwhile business to pursue
  2. If Sunrider International is a worthwhile MLM

Before that, I want to clear the air on something.

There are A LOT of people out there who bash all MLMs in any form. I am not one of those people.

Instead, I want to genuinely educate you about them so that you can make an informed decision on how to proceed.

If you’re unfamiliar with what MLMs actually do:

They’re businesses in which you pay money to a company for the ability to sell their products.

Sometimes the products are actually kind of decent (I still remember my mom throwing pampered-chef parties when I was younger).

Other times the products are really poorly made and come with a high price tag.

Typically, the only way to really make money is to get people (mostly friends & family) to sign up with you for a recurring subscription.

If the product is 100% legitimate & valuable, it’s entirely possible to get people to sign-up and continue paying you.

If the product is subpar, you’ll usually burn those bridges kinda quickly and end up with $0 coming in each month.

The biggest issue I’ve seen is that this puts significant stress on your personal relationships, as you’re reliant on selling to your “network.”

Think about it: if you KNEW that every time your friend Sally called, she’d be trying to sell you on one of her products… you’d eventually stop answering Sally’s calls.

Now, this doesn’t mean MLMs are outright bad… it means you need to know what type of MLM you’re getting yourself into before you sign up.

Again, some MLMs provide real value to people, but MOST don’t – and so in this article, I’m going to explore the case with Sunrider International.

But before that, I want to ask you a question: what if there was a way to build actual recurring, semi-passive income?

Income that:

  • Doesn’t have inventory
  • Doesn’t make you sell to your friends & family
  • Doesn’t force you to recruit people onto your “team”

Something that you could make anywhere from $2,000 – $10,000 with consistently, month after month?

A stream of income that you can build as high (or low) as you feel like building it?

If that sounds interesting, you might want to think about becoming a Digital Landlord.

If you wanna see what Sunrider International looks like on the inside, keep reading.

Sunrider International Review Summary

Sunrider Internation Overview

Company Name: Sunrider International

Founder: Founded by Tei-Fu Chen in 1982

Product Type: Health and Wellness MLM

Corporate Office: 1625 Abalone, Torrance, California, United States

Employee count: 311 employees

Price: $120 Membership Fee + $120 Starter Pack + $200 Monthly Autoship

Best For: People who are capable of marketing herbal health and wellness products

Summary: It is difficult to differentiate Sunrider’s goods from other companies in the same sector since they’re pricey and lack unique selling qualities. Sunrider, like many MLM businesses, has substantial start-up expenses. Its compensation model looks identical to that of many other MLM companies.  Adding insult to injury, this network marketing organization has nothing of value to give its customers.

Rating: 25/100

Recommended: No

What Is Sunrider International?

Dr. Tei-Fu Chen

Tei-Fu Chen established Sunrider International, an MLM company still in business today. Sunrider maintains a database of thousands of franchise locations and distributors internationally. The company operates in 42 countries and has operational offices in 22 of them.

Its annual revenue tops $700 million, and its largest market is China. Other markets include the United States, Taiwan, Korea, and Hong Kong.

At Sunrider, there are 311 employees across the globe working for the company. They offer a range of job positions, i.e., Multimedia Designer, Legal Technical Writer, to name a few.

Sunrider Product Line

Sunrider Products

Diet tablets, teas, and healthy snacks are all kosher and halal-certified by Sunrider, making them safe for both Jewish and Muslim consumers.

The company offers products in several categories, such as:

  • Herbal Foods and Drinks
  • Herbal Nutritional Supplements
  • Weight loss/active lifestyle
  • Skin Care
  • Personal Care (Hair and Body Products)
  • Oral Care
  • Cosmetics
  • Household Products

The wide variety of Sunrider products, especially its halal and kosher certifications, make it easier to market, but I must also examine its quality.

Because Sunrider does not publish any ingredients list for its products on its website, it is impossible to believe those claims since no proof (or ingredient list) was provided.

The Food and Drug Administration does not regulate Sunrider’s herbal supplements either. You can learn more about the company’s products on its website.

Are The Products Worth It?

You need to charge a reasonable price to keep customers coming back for more and establish yourself as a market leader. I looked for the lowest item in each category to get the best deal and then compared it to comparable items.

You can see that most of Sunrider’s products are quite expensive, and you can find much cheaper options at iHerb that may work the same, if not better.

Seriously, $2.20 for just ONE sachet of tea is outrageous. It’s over a 1000% markup!

Opportunity Breakdown: Can You Make Money With Sunrider?

Digital Landlord Better Than Sunrider

Independent Business Owners (IBOs)

Sunrider refers to its independent company owners as distributors/consultants (IBOs). Starting a business with Sunrider is a costly proposition.

To be an IBO, you must purchase a Starter Pack ($120) and renew every year for $120, which Sunrider claims to be the industry standard. I’ve done quite a little research on MLM structures, and this method is not standard practice.

Upon renewing, you are granted access to Sunrider University, Business Center, Mobile App, and various printed material, including newsletters and product catalogs. Retail prices are discounted by 10% for IBOs.

Preferred Customers

An alternative to becoming an Independent Business Owner is to be a Preferred Customer. A Preferred Customer membership is $30 annually and entitles you to 5% off the regular retail price.

The program allows you to earn 10% off retail prices every month – this translates into $200 of products every month!

Commission Scheme

Like other MLMs, Sunrider’s compensation model is tough to grasp. A distinct set of awards and bonuses are available for each tier, as are various payment percentages.

This strategy involves recruiting as many people as possible and convincing the recruits to do the same as well.

A Star rank is required in order to start earning Unilevel commissions, which are not available to IBOs by themselves.

If you want to be successful, you must continually achieve a certain amount of sales for your group, depending on which tier you are in.

Since this is a people-based business, your success relies heavily on the motivation and willpower of others.

Product Sales

If you’re not a member of Sunrider, you have access to their products. This is a major issue.

It is available on numerous sites such as Amazon or eBay at a member’s price or even less, indicating that its distributors are trying to offload their stocks.

Selling your products will be a challenge since you have to charge above the Member’s Price to earn any money – but if others are offering the product for less, how can you succeed?


Well-Established MLM Company

With a worldwide presence, the company has been managed by scientists and experts since it was founded 38 years ago.

Won Legal Hurdles I The Past

In the past, this network marketing company faced legal hurdles, i.e., tax evasion, customs fraud scheme, etc., and overcame them and got out of them stronger than ever before.

Runs Their Own Manufacturing Plants

Sunrider runs its own manufacturing facilities that are NSF-certified (

Offers A Wide Variety Of Products

The Sunrider line of products includes many unique formulations and ingredients and has received positive user feedback.

The product categories range from foods and drinks to health supplements, beauty products, and cleaning products.


Expensive Start-Up Costs

Sunrise International has high startup costs.

If you want to get wholesale products, you’ll need to pay a $120 membership fee (which must be renewed annually), PLUS you’ll have to buy a Starter Pack for $120.

Additionally, the company has an auto-ship program at $200 a month, which you are required to avail yourself of and could cause financial strain if you can’t consume all the products you’re receiving each month.

These costs apply from day one, even before you make a dime or sign up your first recruit!

Its Products Are Expensive And Generic.

For the SunFit Pack, I went to iHerb and looked for protein powders, smoothies, slimming teas, and hunger suppressant tablets. Every single item on iHerb is less expensive!

Also, they generally contain much more servings than Sunrider’s, making it a better value to buy and consume regularly.

It’s Recruitment Focused.

According to Sunrider’s income statement, just 1.45% of users make more than $1000 per month on the platform. Most active distributors make $177.35 a month, but they lose $271.80 a year when included in the $200 investment.

As in the case of any MLM company, if your downline or “co-workers,” if you will, fail to recruit, you will not make any significant income.

In my opinion, you should look at other opportunities if you want something more sustainable.

Is It A Scam?

Is It A Scam

So, time for the $1,000,000 question: is Sunrider International a scam?

No, not technically. They aren’t going to run off with your money and not give you what you paid for. It’s 100% possible to make money with this program.

That being said, it’s not nearly as simple as they want you to think it is.

There’s A LOT of work to be done upfront and no guarantee that you’ll be successful. The commissions are also fairly small.

Don’t get me wrong; I’m all for doing hard work now to reap the benefits later.

But if you’re going to work really hard for three months, and your reward is a $100 check… it’s not really a great opportunity.

If I’m gonna do that, I want the rewards to be HIGH and virtually guaranteed.

I’d rather put in that same 3 months of work (in my spare time) & build a handful of Digital Rental Properties that each produces $500-$2,000 checks every single month afterward (AKA recurring income).

And the cool part is that you can do it in a lot less time than 3-months (I personally did it in my first 2 weeks of being a Digital Landlord).

Unlike with MLMs, you can do it from anywhere in the world, so it’s a genuine “laptop-lifestyle” business.

All you need is an internet connection.

Some of my friends are Digital Landlords that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper van (with a pet pig!)

They focus on living an enjoyable life first and on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is their top priority.

If the thought of living perpetually at your dream vacation spot interests you, being a Digital Landlord might be for you!

Can You Really Make Money With Sunrider International?

Yes, You can!


There’s a lot that comes along with Network Marketing that many people struggle with.

In fact, check out my Top 5 Reason Why Most Network Marketers Fail.

Now, don’t get me wrong…

It’s not impossible to make money with Sunrider, but if you’re gonna put in the amount of grueling work to do this business (which, trust me, isn’t easy), you might as well bring in some REAL money while you’re learning the ropes.

The program that helped skyrocket my online business to over $40,000+ per month is so simple that making money really does become second nature.

What Is My #1 Recommendation For Making Money Online In 2022?

Make Money With Digital Landlord

I’ve personally tried all of the major online business models:

  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet bowl putting green on Shopify
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

I’ve also been on the other side of old friends trying to sell me their fancy new MLM products.

My #1 recommendation for making real money online is, hands-down: being a Digital Landlord.

Whether you’re a complete newbie or have been around the block before but have never had that “big win” to propel you forward, becoming a Digital Landlord is for you.


Time: If you’ve got a spare hour or two each day, you can do this. If you want to drop everything and go all-in, you can do this. More time obviously means faster results, but even putting in a few hours per day is enough to see real success.

And because of that flexibility, you don’t need to trade your time for money. Once the income starts, it’s recurring.

That means you can take a month off, travel the country, pursue a passion project, chill on the beach, or charter a boat across the world.

But you can only do that once you’ve created an income stream that doesn’t require YOU to be there every day.

Ownership & Control: With MLMs, you don’t really “own” anything – everything belongs to the MLM.

If you read the contracts, they can kick you out at any time or change your commission at any time (it’s happened in a few high-profile MLM cases recently).

Why pour your soul into a business that could be taken away from you at the drop of a dime?

When you’re a Digital Landlord, you literally own all of the assets, which means you have ultimate control.

Big Margins: With MLMs, you’re often going to have really slim margins. That means you need to have a VERY large network to make serious money. This usually entails spending A LOT of money on ads and other methods for recruiting members.

Being a Digital Landlord, your profit margin is nearly 100%. Watch here to learn how.

These Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

If you wanted to double your income with an MLM, you would need to sell twice as much inventory. And I can guarantee you that’s a lot harder than a few clicks & a phone call.

You’re Helping REAL People: My biggest gripe with MLMs is that you’re likely going to ruin your personal relationships.

The MLM may have convinced you that you’re actually helping people, but it’s often not really true.

But when you’re a Digital Landlord, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put FOOD on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other MLM programs like Sunrider International, which might make you money 12 months from now.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.

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