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Paid Traffic Mastery Review (2024): Legit Digital Marketing Course?

Published on: September 25, 2023

Paid Traffic Mastery Review

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Table of Contents

Program At A Glance

What I liked
Money-back guarantee
Focused on knowledge and skills over results
Highly actionable
What I Didn’t Like
Pretty long (11+ hours)
Can't jump around units
Need to be completed in order

Inquiring minds want to know: why? In what way does it function? What is Molly Pittman’s background? Is Paid Traffic Mastery a fraud or a genuine opportunity? Learn the answers in my in-depth analysis of Paid Traffic Mastery 2022.

If you want to master paid traffic, the Paid Traffic Mastery course by Molly Pittman from Digital Marketer would be a good fit. The Paid Traffic Mastery course teaches you how to generate quality traffic from platforms like Facebook, Google, YouTube, and Instagram to your website funnel, page, etc.

Alright, so Paid Traffic Mastery doesn’t exactly fit into a nice category.

At the end of the day, digital marketing is a… unique way to think about making money.

It’s certainly possible to make money with off-the-wall businesses like this. Still, unless you’re interested in taking years out of your life to experiment on an unproven business model, I would look elsewhere.

My #1 personal recommendation if we’re talking about starting a fully-online business has got to be the Lead Generation & Ad Agency business models.

There are a handful of programs that teach you the ropes, but my #1 choice that combines both of those business models into one is the Digital Rental Method program

But, if you’re hard-pressed to jump head-first into an off-the-wall business model, let’s continue on to my full breakdown of Paid Traffic Mastery.

What Is Paid Traffic Mastery?

What Is Paid Traffic Mastery

Learn how to leverage pay-per-click (PPC) advertising on platforms like Google, Facebook, YouTube, and Instagram with the help of Paid Traffic Mastery.

This course will show you how to use these channels to attract paying customers to your website or online store. There are 47 video lessons spread over the course’s eight modules in Paid Traffic Mastery.

This program will show you how to build campaigns, run ads, optimize and grow your advertisements, etc.

It’s important to emphasize straight away in this review that the course’s main focus is Facebook ads, not Google ads, which are Molly’s specialty.

There are also courses in Paid Traffic Mastery that will teach you about different sources.

However, the first part of the course is entirely about Facebook ads with Molly Pittman.

Other Digital Marketer paid traffic generation experts will host parts of the course where you will learn about Google, YouTube, and other platforms.

Molly Pittman and the Digital Marketer team make no guarantees about the outcome of this course. In other words, your outcomes depend on your ability to follow and apply the strategies discussed in this course.

Who Is Molly Pittman?

Who Is Molly Pittman

Unlike the victims of many other online frauds, you can be certain that Molly Pittman is more than just a lovely face used to entice you into buying her course.

In addition to her experience in digital marketing, she is a genuine person. Digital marketing guru Molly Pittman has spent over $2 million on paid advertising throughout her distinguished career.

Molly Pittman is unquestionably a reliable person. Molly is also a vice president and traffic manager at Digital Marketer.

And now, she’s chosen to share her ideas with you through her Paid Traffic Mastery course.

That being said, it’s great to have a real person with the expertise behind this course since your success also depends on Molly’s experience.

Mike Rhodes and Tom Breeze will be teaching you with Molly Pittman. They are all members of the Digital Marketer team, a legitimate digital marketing company.

These lessons are followed by examples of winning advertising, allowing you to model your own ads after successful campaigns and consistently produce winning campaigns.

How Does Paid Traffic Mastery Work?

How Does Paid Traffic Mastery Work

This training will help you create and manage profitable online advertising campaigns across Google, YouTube, Facebook, and Instagram.

A total of 47 video lessons and eight modules are included in the course. Each class is structured to provide a firm grounding in the foundations of paid advertising across the channels mentioned above.

Paid Traffic Mastery’s core principle is to help you drive targeted traffic to your website, sales funnel, or blog.

You’ll discover how to go deep into the Facebook Ads platform and use it to get hot traffic.

Molly Pittman is an expert in Facebook advertisements, and she will teach you precisely how to create ad campaigns that generate results for your company quickly.

Furthermore, she will demonstrate how to use her 3-step Automated Traffic System to set up advertising that will produce paid traffic on autopilot 24/7.

Paid Traffic Mastery can also teach you how to create a customer avatar for your ideal client or customer to customize your message to better target leads who are more likely to purchase your product or service.

As you move through the program, you will learn how to measure the progress and effectiveness of your campaign by setting conversion metrics that are important to you, your company, and your bottom line.

Learn advanced retargeting strategies and how to improve your efforts on Facebook, YouTube, Instagram, and Google by using numerous touchpoints on high-value leads.

Overall, Paid Traffic Mastery is what it claims to be: a comprehensive step-by-step training course that will teach you how to master paid online advertising.

What’s Inside Paid Traffic Mastery?

What Inside The Paid Traffic Mastery

The course is broken down into 8 modules:

1st Module: Getting Started

1st Module Getting Started

The first episode introduces the audience to Molly Pittman. She’ll give you a quick tour of her class and show you some sponsored promotions.

She’ll explain what paid advertising are and why you should utilize them. She will also lead you through a customer purchase cycle to show you how it works “from above.”

  • Lesson #1: Getting Started
  • Lesson #2: Paid Traffic: The What & Why
  • Lesson #3: The Customer Journey Explained
  • Activity: Map The Value Journey

2nd Module: Core Concepts Of Paid Traffic

Sponsored Traffic Mastery’s second unit is an introduction to paid advertising. Molly explains the value of hot, warm, and cold traffic and shows how to maximize your success using the best method.

Of course, the main priority is on the hot traffic. But you should also keep an eye on the cold one and learn how to warn up the cold leads.

  • Lesson #1: Core Concepts of Paid Traffic
  • Lesson #2: The Traffic Store
  • Lesson #3: Traffic Temperature
  • Lesson #4: Content & Paid Traffic
  • Lesson #5: Cold Traffic Content
  • Lesson #6: Warm Traffic Content
  • Lesson #7: Hot Traffic Content
  • Lesson #8: What’s Next?

3rd Module: Crafting Your Campaign Assets

3rd Module Crafting Your Campaign Assets

  • Lesson #1: It’s All About The Benefits
  • Lesson #2: The Future Benefit
  • Lesson #3: Lead Magnet Checklist
  • Lesson #4: Deeper Benefits
  • Lesson #5: Your Unique Selling Proposition

4th Module: Paid Traffic: Facebook 

 Facebook 

In this section of Sponsored Traffic Mastery, you’ll learn everything about Facebook advertising after you’ve already studied the basics of paid ads.

Molly will walk you through setting up your Facebook account, following the regulations, creating your first ad, monitoring your campaigns, setting up your Pixel, and much more.

She will also introduce you to Instagram advertisements.

  • Lesson #1: Getting Started With Facebook
  • Lesson #2: Facebook Compliance
  • Lesson #3: Understanding Campaign Structure
  • Lesson #4: Placements, Bidding, & Budget
  • Lesson #5: Instagram
  • Lesson #6: Tracking & Campaign Launch
  • Lesson #7: Retargeting & The Facebook Pixel

5th Module: Troubleshooting, Optimizing, & Scaling

5th Module Troubleshooting Optimizing And Scaling

Analysis of data is the primary emphasis of this unit. Once you launch your campaigns, we’ll show you how to track, tweak, and expand them for maximum return on investment (ROI).

Scaling your advertisements is a crucial takeaway from this module on Paid Traffic Mastery. In other words, once you start creating money, it’s essential that you use it to run more advertising and so make more money!

  • Lesson #1: Troubleshooting, Optimizing, & Scaling
  • Lesson #2: Analyzing Data
  • Lesson #3: Troubleshooting Campaigns
  • Lesson #4: Optimizing
  • Lesson #5: Scaling

6th Module: Paid Traffic: Google Ads

Google Ads

In this section of Paid Traffic Mastery, you will be introduced to Mike Rhodes. In the next ten lessons, Google Ads guru Mike will show you how to make the search engine work for you by increasing your website’s sponsored traffic.

This lesson, unlike the last four courses in which Molly has split down FB ads into bits, this module is not as extensive as it should be. This, in my perspective, is only an overview of Google Ads.

  • 1st Lesson: The Big Picture
  • 2nd Lesson: Learn The Lingo
  • 3rd Lesson: Knowing Your Business and Marketing Goals
  • 4th lesson: Finding and Understanding Keywords
  • 5th Lesson: Writing Great Ads
  • 6th Lesson: Understanding Ad Groups
  • 7th Lesson: Building Campaigns
  • 8th Lesson: Conversion Tracking
  • 9th Lesson: Introduction to Ongoing Optimization Lesson
  • 10th Lesson: Getting Advanced

7th Module: Paid Traffic: YouTube Ads

YouTube Ads

This module will introduce you to Tom Breeze, a YouTube advertising expert. Tom will show you how to create video ads and run them on YouTube to attract more clients to your online business.

Unlike the first part of the Paid Traffic Mastery course, this is only an overview of the approaches.

  • Lesson #1: Introduction
  • Lesson #2: Your Customers Moment
  • Lesson #3: The Perfect Video Ad
  • Lesson #4: Reaching Your Customer
  • Lesson #5: Campaign Build Walkthrough
  • Lesson #6: Thank You

8th Module: Paid Traffic: LinkedIn

LinkedIn

  • Lesson #1: Deeper Dive LinkedIn Platform
  • Lesson #2: LinkedIn Objectives
  • Lesson #3: Finding Your Market On Linkedin
  • Lesson #4: Ad Copy & Ad Creative
  • Lesson #5: Creating An Ad
  • Lesson #6: Retargeting On LinkedIn
  • Lesson #7: LinkedIn Insights Tag
  • Lesson #8: Reporting & Analytics

A paid Traffic Mastery Pacing calendar is also included in this course.

Who Is Paid Traffic Mastery For?

Who Is Paid Traffic Mastery For

Molly Pittman’s Paid Traffic Mastery course is suitable for anybody interested in paid advertising. The course is appropriate for advanced marketers who want to optimize and grow their current campaigns and beginners who want to learn how to run Facebook advertisements from the ground up.

So, in my opinion, it’s for the following people:

  • Affiliate marketers
  • Bloggers and website owners
  • Digital marketing agencies
  • Social media marketers
  • Digital marketers
  • eCommerce store owners
  • Email marketers

How Much Does Paid Traffic Mastery Cost?

How Much Does Paid Traffic Mastery Cost

Molly Pittman’s course is $495 for one-time enrollment. This implies there will be no subscription fees or future upgrades. Paid Traffic Mastery, unlike many other courses these days, does not include any hidden upsells.

Molly Pittman also provides you 30 days to test her training course before deciding whether or not to go deep into it. In other words, it has a 30-day money-back guarantee.

Are There Alternatives To Paid Traffic Mastery?

Other Business Models To Choose From

Yes, there are plenty of other business models to choose from if you want to pursue this making money online. Here are just a few:

Is Paid Traffic Mastery A Scam?

Is It A Scam

Time for the $1,000,000 question: is Paid Traffic Mastery actually a scam?

I wouldn’t technically call it a scam, though others might.

It’s technically possible to make money with this program, so in that sense, it isn’t a scam.

What I’m saying is: after buying, someone will, in fact, send you a login to a website where you can actually view their material. No one is riding off into the sunset with your money, leaving you empty-handed… technically speaking.

But the second, more important question is: is Paid Traffic Mastery actually worth the investment?

My honest answer is that for most people out there, probably not.

There are countless other business models that are proven & easily scalable, so why risk it for… not an incredibly huge payoff?

I’d rather have a program with thousands of successful students & plenty of room for others to join.

If you’ve followed my blog for long, you know I recommend a few different programs depending on your skills & goals.

My current top choice is using the Digital Rental Method because you have a proven, systematic path to 6-figures, and you can do it from anywhere you want.

I’ve got friends in there that are posting deals from the middle of the woods in a camper van with their pet pig… which is kinda cool.

What Is My Top Recommendation For Making Money From Home In 2024?

Make Money Online With Digital Landlord

Alright, time for me to get real with my lovely readers for a moment:

I’ve personally tried all of the major online business models:

  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet bowl putting green on Shopify
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

THAT BEING SAID: I would at least recommend you implement something that is tried and true, because I’ve seen TOO MANY people (including friends and family) get burned by stuff like Paid Traffic Mastery.

They come out of left field with some random idea, make it seem attractive, and then make themselves a quick buck by luring in unsuspecting people.

I’m not saying Paid Traffic Mastery itself is a piece of trash, I’m just saying you need to be very, very careful.

Read Our In Depth Breakdown Of The Top 5 Opp Courses For 2024

Did Paid Traffic Mastery Review Make The List?

This is a big reason why I only recommend proven, tried, and true business models, like Lead Generation & Ad Agencies.

There are a bunch of programs out there that teach you those skills, but my top choice is the Digital Rental Method program.

Why? It has proven leaders with their own 7-figure businesses implementing exactly what they teach you.

I’ve also got over a dozen personal friends in there, so I feel comfortable telling you it works.

Whether you’re a complete newbie, or you’ve been around the block before but have never had that “big win” to propel you forward, their program works.

Here’s why:

1)Time: If you’ve got a spare hour or two each day, you can do this. If you want to drop everything and go all in, you can do this. More time obviously means faster results, but even putting in a few hours per day is enough to see real success.

And because of that flexibility, you don’t need to trade your time for money. Once the income starts, it’s recurring (for the most part).

That means you can take a month off, travel the country, pursue a passion project, chill on the beach, or charter a boat across the world.

But you can only do that once you’ve created an income stream that doesn’t require YOU to be there all day, every day.

2)Big Margins: With most businesses, you’re often going to have really slim margins. That means you need to hit a serious scale to make serious money.

using the Digital Rental Method, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on “auto-pilot.”

3)It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

If you wanted to double your income with digital marketing, you would need to exert time and effort. And I can guarantee you, that’s a lot harder than a few clicks & a phone call.

4)You’re Helping REAL People: My biggest gripe with digital marketing is that you’re basically only helping yourself.

But With the Digital Rental Method, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other off-the-wall business models like digital marketing and maybe hit it big one day.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.

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