Brian Page Review (2023): Does He Have The Best Airbnb Business Model?

Last Updated: August 22, 2023

By Hope

Welcome to my Brian Page review. My goal is to answer common questions like: how can you work with him, is he a scammer, can he help you make money with the course, & who Brian Page really is. The end goal is to help you understand if he's a good fit for you personally, and if there are any people or programs out there.


This Brian Page review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Before we get into it... who am i?

Always good to put a name to a face, so firstly, my name is Hope!

Like you, I was stuck working 8-10 hour days building someone else’s dream.

I worked at one of those cool tech companies that has omelet stations for breakfast & craft beer on tap for after hours.

To a lot of people that’s a dream, but to me… something was missing.

All I really wanted, was to actually enjoy life – more vacations, less stress, buy myself nice things without worrying about the cost… but that was something my 9-5 couldn’t provide me.

That was until a few years ago when I discovered a way to make money online by actually helping real people. 

People in this case were local business owners across the US.

Me and My Puppy

The page above is an example of how I do it. That one-page site generates $1,500/mo and I haven’t even touched it since it was put up.

That’s an $18,000/year raise from just one page.

That’s why local lead generation is my #1 business recommendation for recurring, semi-passive income. If you want to learn about that business model, click here.

For Brian Page

The page above is an example of how I do it. That one-page site generates $1,500/mo and I haven’t even touched it since it was put up.

That’s an $18,000/year raise from just one page.

That’s why local lead generation is my #1 business recommendation for recurring, semi-passive income. If you want to learn about that business model, click here.

They have no clue what it’s actually like to run the different types of businesses they write about.

I have absolutely no relationship with this program, so you can rest easy knowing I’m going to give you my honest opinion.

This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.

Table Of Contents

You likely came across this Brian Page AirBnB Formula review while looking for strategies to make money in real estate.

And you want to know if his business model is legit or not, or whether Brian Page is someone you can trust – let’s find out!

Brian Page Airbnb Formula is a course that teaches you about real estate investing.

If you’ve read my other articles on real estate investing, you’ll know there are 3 primary ways to invest:

Wholesaling, buy-and-hold, and flipping.

While they each have their pros and cons, there is a ton of potential for success in investing in real estate.

Real estate has created some of the largest fortunes in world history.

That being said, you should take some time to think about something seriously:

Is now the best time for YOU to get into real estate investing?

Because despite the potential upside, investing in properties or land takes a lot of capital and is very labor-intensive.

That means if you:

  1. Have less than 3 hours per day, OR
  2. Aren’t sitting on $20K+ in disposable income

This may not be the best time for you to start investing in physical real estate.

Don’t get me wrong, real estate investing can be an amazing way to protect your assets while generating cash – but there’s a time and a place for it.

But there’s good news!

All you need is a system to generate the cash (& free time) you need to be ready for real estate investing.

My preferred method of getting there is by becoming a Digital Landlord

It takes the benefits of digital real estate investing but removes many of the barriers (& annoyances), like:

  • Small cash flow on properties
  • Having to take out debt
  • Dealing with repairs and upkeep
  • Dealing with tenants

The cool part is that the income is mostly recurring (AKA semi-passive).

You could make anywhere from $2,000-$10,000+ per month doing it.

You can build it as big (or small) as you feel like, without the annoyances, I listed above.

If that sounds interesting, you might want to think about becoming a Digital Landlord.

Then, you can take the profits and start investing in physical real estate a year or two from now.

If you wanna see what Airbnb Formula looks like on the inside, keep reading.

Who Is Brian Page?

Who is Brian Page

Brian Page created and established BNB Formula.

Brian Page is a real estate investor and business owner. He started investing in 2001 and has already completed more than 100 home flips. Property flipping was uncommon at the time. He built houses and condos as well as invested in other properties.

In 2014, Airbnb was only a side hustle for him. He benefited from his prior real estate and property management experience. He was a big success in the end.

Brian began collecting his knowledge into BNB Formula after noticing a lack of detailed instruction on investing in the BNB company. This BNB course is a compilation of his tried-and-tested BNB investment strategies.

Brian has sold over $8 million in products to over 100,000 clients in 47 countries. Now he’s on a mission to help people Live Rich by revealing the financial elite’s secrets to becoming billionaires.

Brian founded the Page Fund, a commercial real estate investment trust for accredited investors. Brian Page is the creator of the BNB Formula, the host of the Digital Titans Podcast, and the star of the television show House Hackers.

Brian enjoys charitable work, racing, reading, and hosting events. His family lives in Charleston, South Carolina.

More About Brian Page

Brian Page made his first million dollars in real estate before he was 30. Unfortunately, he lost everything in the financial crisis of 2007. Even though he had no credit or finances, his first six months in business as an Airbnb host earned him six figures.

Brian enjoyed exploring the world and managing a huge empire from his laptop before automating and outsourcing practically all of his operations. He visited 16 countries this year alone.

He doesn’t only look at money as an indicator of success; he also considers the amount of time and effort required to maximize what one has.

Apart from that, Brian Page is currently coaching entrepreneurs in each of the 192 countries where Airbnb is available on how to build a multi-listing, six- or seven-figure Airbnb business without owning a single property.

What Do The Experts Say About Him?

“Brian is the king of cash flow.”


“Best business idea in years”


“Brian is a multi-million dollar brand builder.”


“What Brian is doing is so much amazing, and he’s going to help a lot of people.”

Grant Cardone | WORLD’S #1 SALES TRAINER

Brian Page Other Programs

Watch Brian Page: House Hackers With Brian Page


Real estate investing needs a creative mindset. Beginners will discover how to profit from short-term rentals by renting out homes that they do not own. Finding the perfect location, enlisting owners, staging for guests, and listing online are all steps. Finally, they have to show people how good they are as House Hackers in a town they’ve never been to and never met.

The Page Fund

Multifamily real estate can help you expand your wealth while also protecting it.

The Page Fund is a private real estate fund that invests in multifamily properties to provide wealth protection and growth to authorized investors.

Listen To Brian Page: The Digital Titans Show

Digital Titans Show

Meet The New Wealthy

The Digital Titans Podcast gives you access to the minds and stories of some of the world’s most successful entrepreneurs. These people have gone from nothing to a multibillion-dollar corporation in a couple of years rather than decades.

They used the internet’s scalability to inspire and lead millions of people. You can learn more about their achievement by following Brian’s advice.

What exactly is Airbnb?


Airbnb is well-known for its home rental, temporary rental, and home-sharing services. Airbnb’s income is expected to increase from 1.6 billion in 2017 to 1.6 billion in 2024. Airbnb is still a minor part of the lodging industry, but as customers become more aware of “shared hospitality,” it is expected to grow rapidly. According to the Forbes article, 75 people earn over a million dollars per month on the site. Furthermore, some people earn over $6k each month solely through Airbnb.

What Is The AirBnB Formula?

What Is The Airbnb Formula

The BNB Formula is an online video training about real estate investing program for anyone interested in short-term rental investing, particularly advertising.

Students will learn how to create visually engaging rental property advertisements.

Brian will use step-by-step instructions to teach students how to invest in the BNB company. They’ll learn how to find property owners, generate listings, and make eye-catching videos to promote rental properties.

Students can acquire and maintain listings using the BNB Formula without making major investments in either property. Brian’s strategy teaches students how to swiftly locate property owners and create appealing listings to start earning money. After they’ve figured out the process, students can earn more money by repeating it.

The BNB Formula combines live coaching with Brian and online video training. Students in this program are required to watch videos and complete real-world projects once a week to show their learning.

Students can go from owning no property to owning multiple properties and making a fortune with this program. In just eight weeks, students will likely progress from ‘newbie’ to ‘expert’.

What Are The Topics Covered By The BNB Formula?

Topics Covered In The BNB Formula

Brian can focus on his BNB business for only a few hours each week by using outsourcing methods and delegating tasks. This program teaches students how to delegate tasks to save time:

  • Using templates, fillable forms, and automation tools to start a business.
  • Making their short-term rental properties stand out.
  • Extensive BNB training and instruction.
  • Using third-party services for almost all guest communications.
  • Setting up a property to get more bookings.
  • Using calendar strategies, students can quickly fill 90-95 percent of available rental slots.
  • Using most-effective technique to promote listings internationally.
  • Setting up a home to maximize bookings.
  • How to Use the BNB Property Profits Calculator

This is obviously a complete course that whoever wants to invest in BNB should think about buying.

Brian Page’s Airbnb Program Structure:

Program Structure

Week 1: Preparation


Every successful business requires planning. All of your business’s tasks can be planned and executed here. Gain a significant competitive advantage by using high-performance productivity tools and time-saving strategies.

Week 2: Partner 


You’ll need partners to whom you can delegate everyday tasks.

Week 3: Identity


This is the exciting part. You’ll learn about your new skills as you progress. You can also make money by renting out other people’s properties. Taking care of this for them will make the owners very pleased.

Week 4: Stage


Staging refers to how your properties seem to visitors. To maximize revenue, you must over-deliver and surprise your visitors. This short tutorial will show how to do it for free!

Week 5: List 


It’s time to start creating self-serve Airbnb listings. Aside from being guided through the process, you’ll also learn how to organize your diary so that your brand-new Airbnb house can start getting reservations pretty quickly!

Week 6: Official Launch 

Official Launch

The first 30 days of any new business are crucial. This week, you’ll learn many innovative ways to generate income and streamline your new business.

Week 7: Automate 


As the title implies, this week you put your business to work for you. It’s critical to understand how you can work part-time while earning full-time pay.

Week 8: Rinse & Repeat 

Rinse and Repeat

You’ll start to see results here, but it’s also necessary to grow. The more Airbnb listings you have, the more money you can make.

Who Is The Target Market For BNB Formula?

Why Smart People Practice Positive Thinking

The great thing about the BNB Formula is that it’s an autonomous system. It’s just time to learn and be patient. Yes, you can keep the job you already have and keep doing it the same way for a few more years. You could also use the time you spend working full-time to run your own business from any device.

How Much Does The BNB Formula Cost?

How Much Does The Program Cost

The price of the program is probably what will surprise you the most.

Some people are hesitant to put more than $2,000 into a new business because of this.

Still, this is a small price for a steady six-figure income for many years. You have 30 days to return it if you don’t like it or aren’t happy with it.

Would I Recommend This Course?

Do I Recommend

My honest opinion is that anyone who wishes to rent out short-term apartments without owning a property should take this course. In fact, many people, including those who do not reside near an Airbnb location, view it as a legit business opportunity.

Is Brian Page A Scam?

So, time for the $1,000,000 question – is Brian Page a scam?

No, not technically. You can 100% make money with this program, though it’s not nearly as simple as they make it seem.

As with most businesses, there is A LOT of work to be done upfront & no guarantee of you being successful.

Not to mention the profit margins are typically pretty small.

Don’t get me wrong, I’m a big proponent of front-loading work now so that you can reap the rewards later.

But if I’m gonna do that, I want the rewards to be HIGH and virtually guaranteed.

I’d rather put in that same 3 months of work (in my spare time) & build a handful of Digital Rental Properties that each produces $500-$2,000 checks every single month afterward (AKA recurring income).

And the cool part is that you can do it in a lot less time than 3-months (I personally did it in my first 2 weeks of being a Digital Landlord).

Unlike physical real estate, you can do it from anywhere in the world, so it’s a genuine “laptop-lifestyle” business.

All you need is an internet connection.

Some of my friends are Digital Landlords that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper van (with a pet pig!)

They focus on living an enjoyable life first, and focus on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is the top priority.

If the thought of living perpetually at your dream vacation spot interests you, being a Digital Landlord might be for you!

What Is My Top Recommendation For Making Money Online In 2022?

I’ve personally tried all of the major online business models:

  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet bowl putting green on Shopify
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

It’s worth noting that I FULLY endorse real estate investing as a way to grow wealth, and that’s why I invest my own money in commercial and residential real estate.

That being said, my #1 recommendation for making real money online as a beginner is, hands-down: being a Digital Landlord.

Whether you’re a complete newbie or you’ve been around the block before but have never had that “big win” to propel you forward, becoming a Digital Landlord is for you.


Time: If you’ve got a spare hour or two each day, you can do this. If you want to drop everything and go all-in, you can do this. More time obviously means faster results, but even putting in a few hours per day is enough to see real success.

And because of that flexibility, you don’t need to trade your time for money. Once the income starts, it’s recurring.

That means you can take a month off, travel the country, pursue a passion project, chill on the beach, or charter a boat across the world.

But you can only do that once you’ve created an income stream that doesn’t require YOU to be there all day, every day.

Real estate investing is a FULL-TIME JOB. If you stop finding deals, your money dries up.
Ownership & Control: Unless you’re buying your properties in cash, you don’t technically own the properties – the lender does.
If you miss a single payment, the property can be taken from you.

Why pour your soul into a business that could be taken away from you at the drop of a dime?

When you’re a Digital Landlord, you literally own all of the assets, which means you have ultimate control.

Ongoing costs: With real estate, profit margins are actually pretty slim. Real wealth is made in owning the assets, and owning A LOT of them.

Being a Digital Landlord, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

If you wanted to double your income with real estate investing, you would need twice as many properties, or double your profit margins on each property. And I can guarantee you that’s a lot harder than a few clicks & a phone call.

Make Money Helping Real People: When you’re a Digital Landlord, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other opportunities like Brian Page Bnb Formula, which might make you money.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.