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Flipping Formula Review (2022): Is Real Estate Flipping Still Worth It?

Last Updated: August 31, 2022
By: Hope
By: Hope
Welcome to my Flipping Formula review. My goal is to answer common questions like: how much it costs, if it's a scam, & if you can actually make money with it. The end goal is to help you understand if it's a good fit for you personally, and if there are any better alternatives out there.
The Flipping Formula Reviews


This Flipping Formula review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

What I Liked

What I Didn't Like

Before we get into it... who am i?

Always good to put a name to a face, so firstly, my name is Hope!

Like you, I was stuck working 8-10 hour days building someone else’s dream.

I worked at one of those cool tech companies that has omelet stations for breakfast & craft beer on tap for after hours.

To a lot of people that’s a dream, but to me… something was missing.

All I really wanted, was to actually enjoy life – more vacations, less stress, buy myself nice things without worrying about the cost… but that was something my 9-5 couldn’t provide me.

That was until a few years ago when I discovered a way to make money online by actually helping real people. 

People in this case were local business owners across the US.

Me and My Puppy

The page above is an example of how I do it. That one-page site generates $1,500/mo and I haven’t even touched it since it was put up.

That’s an $18,000/year raise from just one page.

That’s why local lead generation is my #1 business recommendation for recurring, semi-passive income. If you want to learn about that business model, click here.

Important: I am not an affiliate

for Flipping Formula

Why Does That Matter?

A lot of course reviewers have no experience with any of the business models or programs they review, and so they’re just making stuff up.

They do that because they want you to click through their link to buy from the person that the review is about!

They have no clue what it’s actually like to run the type of business Flipping Formula is teaching you to do.
I have absolutely no relationship with Flipping Formula, so you can rest easy knowing that I’m going to give you my honest opinion
This review is written based on my own experiences with real estate.

All that being said, let’s jump into things.

Purchasing a rundown house, fixing it up, and tempting a potential buyer with an offer you can’t refuse sounds like an intriguing plan. A home that has been successfully flipped will have everything from sparkling hardwood floors to an open-concept chef’s kitchen.

According to Peter Souhleris and Dave Seymour of Flipping Boston, flipping properties appear enjoyable, thrilling, and rewarding.

But is this a suitable business model for you? Is it worth it to engage in their seminar? Are Peter and Dave the real deal? Let’s see!

This review will go over The Flipping Formula to see if it really is the best real estate flipping course out there.

You’ll also learn whether real estate flipping is the right online business for you.

And at the end, you’ll find answers to some of the most frequently asked questions regarding The Flipping Formula and real estate flipping in general.

The Flipping Formula is a course that teaches you about real estate investing.

If you’ve read my other articles on real estate investing, you’ll know there are 3 primary ways to invest:

Wholesaling, buy-and-hold, and flipping.

While each has pros and cons, there is a ton of potential for success in investing in real estate.

Real estate has created some of the largest fortunes in world history.

That being said, you should take some time to seriously think about something:

Is now the best time for YOU to get into real estate investing?

Because despite the potential upside, investing in properties or land takes a lot of capital, and is very labor intensive.

That means if you:

  1. Have less than 3 hours per day, OR
  2. Aren’t sitting on $20K+ in disposable income

This may not be the best time for you to start investing in physical real estate.

Don’t get me wrong, real estate investing can be an amazing way to protect your assets while generating cash – but there’s a time and a place for it.

But there’s good news!

All you need is a system to generate the cash (& free time) you need to be ready for real estate investing.

My preferred method of getting there is by becoming a Digital Landlord

It takes the benefits of real estate investing, but removes many of the barriers (& annoyances), like:

  • Small cash flow on properties
  • Having to take out debt
  • Dealing with repairs and upkeep
  • Dealing with tenants

The cool part is that the income is mostly recurring (AKA semi-passive).

You could make anywhere from $2,000-$10,000+ per month doing it.

You can build it as big (or small) as you feel like, without the annoyances I listed above.

If that sounds interesting, you might consider becoming a Digital Landlord.

Then, you can take the profits and start investing in physical real estate a year or two from now.

If you wanna see what The Flipping Formula looks like on the inside, keep reading.

The Flipping Formula Overview

What Is The Flipping Formula

The Flipping Formula, a training program that teaches individuals how to establish a real estate investing business, offers a series of basic training workshops across the country.

The popular A&E house-flipping program Flipping Boston’s hosts Peter Souhleris and Dave Seymour created the course based on the strategies they used to build their successful real estate company.

Pete and Dave founded their real estate investing company during the biggest housing crisis in American history and overcame the most challenging economic conditions. Their unique house flipping technique is the key to their success.

Peter claims they know the best times to enter the market when people are afraid to make purchases.

They don’t purchase a house using traditional credit lines; their lenders finance the deal. Regardless of the market, they will fund a good deal.

Potential house flippers can make a significant profit even in low-cost locations. Three Rochester-area neighborhoods were just included in 24/7 Wall St’s list of the 10 Most Affordable Neighborhoods with the Best Schools.

According to the survey, excellent schools often translate into higher housing prices.

The survey emphasizes that the location is particularly desirable for potential homebuyers. You can earn a significant profit as an investor by purchasing the neighborhood’s ugly duckling.

Dave and Peter buy the house no one wants and renovate it to become the nicest house on the street. Investors can benefit even in undervalued markets.

The following are some of the highlights of The Flipping Formula seminar:

  • How to spot profitable real estate transactions
  • Steps for obtaining finance without relying on traditional credit sources
  • Several investment choices for generating constant, dependable income

The Five-Step Strategy Guide For Real Estate Investing

The Flipping Formula is a real-estate strategy that includes the Five-Step Strategy Guide, which has proven successful for the creators Peter Souhleris and Dave Seymour.

These two individuals have a partnership and claim to have invested millions of dollars in real estate deals by buying and selling them.

In short, the partnership’s main focus is on buying houses and renovating each one to produce a fully finished, modernized, and newly developed home.

Both have indicated that money is not a concern in their personal lives.

On the other hand, Peter and Dave don’t keep their knowledge to themselves. They provide not only Online Resource Centers but also in-person seminars.

Wealth, prosperity, and beautiful mansions sound like the idealized image of life.

I investigated and compiled evaluations on this topic to create the study behind this strategy to see if this is exactly what real estate investors are looking for.

Who Are The Flipping Formula Creators?

Peter Soulheris

Who Is Peter Soulheris

Peter is one of the co-founders of the national real estate education program CityLight Homes & The Flipping Formula. His background includes his upbringing in Lynn, where he first became interested in architecture.

He decided to pursue a degree in architecture at the Wentworth Institute in Boston because of this. After graduating, he found a job at a small company.

He started his own business because he wanted to pursue his hobbies further. In addition, his expertise in home design has led numerous major television networks to ask his advice.

As a result, Pete and Dave created the A&E show Flipping Boston.

Moreover, in addition to his own business, he and his wife founded the Christian Angel Smile Foundation in 2007. He and his wife, Desi, distribute food and other necessities to children in need during the holiday season. Peter is also a DJ, which is an exciting detail about him.

Appearances on major television networks include CNBC, CNN, CBS, The Today Show, Rachael Ray, and A&E.

Dave Seymour

Who Is Dave Seymour

The Flipping Formula and CityLight Homes were both co-founded by Dave Seymour. Before joining forces with Peter to start CityLight Homes, he owned and operated his own construction business.

This helped him refine his project management and construction techniques. Flipping Boston is a program on A&E that Pete and Dave created.

He spent fifteen years working for the Lynn Fire Department as a medic and fireman. Another fun fact about Dave is that he is originally from London and immigrated to the United States in 1986.

In 2008, he attended numerous real estate investing programs and was asked to teach the fundamentals to many people in the United States and Canada.

His wife and three sons join him. Appearances on major television networks include CBS, CNN, CNBC, FOX, The Today Show, Rachael Ray, and A&E.

Desi Soulheris

Desi Souhleris

Desi Soulheris, Peter’s wife, has also been active in CityLight Homes and the Flipping Formula. She contributes to the design of the homes. She has also been approached for her thoughts and was featured on the A&E show Flipping Boston.

The Flipping Formula Products & Events

Online Resource Center

Pete and Dave are working on a video blog & an education center website, which will be available soon! This is the way to go if you can’t make it in person or don’t want to miss out. The length of the courses will vary, as will the difficulty level! Also, I’ve heard of case studies that can analyze each student’s deal!

Three Day Bootcamp

Flipping Formula Three Day Bootcamp

The Flipping Formula’s 3-day Bootcamp will teach you:

  • Overcome fear, set goals
  • How to set up your business
  • The investor mindset
  • How to take your business to the next level
  • Real estate strategies tailored to your market
  • Market research
  • Learn how to go national
  • Hard cash
  • Private funds
  • Money for transactions
  • Contracts
  • Providing offers
  • Making a plan of action

Two-Day Onsite

In two action-packed days, a well-trained mentor will accompany you. One-on-one training to help you reach your goals and start on the right track. Meet with a mentor in your city, state, and time.

Three-Day Retreat

Las Vegas, Nevada, is the location of the Investor Summit Experience. The following are examples of reviews:

“This is the best three days of real estate instruction. You’ve got to see it to believe it.”

“This was very gracious of you, and I truly appreciate your ‘gift’ of teaching us this wonderful information.”

“I’m blown away by the quality of the education, trainers, and substance. Excellent work!”

“This has refocused me and will assist me in taking it to the next level.”

Is A House Flipping Seminar Good For A Real Estate Investor?

Identifying reliable sources for real estate flipping seminars is essential when looking for houses to flip for a fast return, especially in high-demand cities such as Las Vegas, Pittsburgh, and Miami.

The Better Business Bureau even advises individuals to conduct their homework before attending a flip houses seminar. Many attendees believe they were misled or succumbed to sales pressure, paying thousands of dollars to obtain access to more training.

Unfortunately, some house flipping workshops target economically poor areas where the real estate market offers little opportunity for financial gain.

While many house flipping seminar markets use strategies such as free entry and glittering door prizes to get people to attend; the services, tools, and information supplied aren’t free for long.

Let’s be honest: Flipping houses is quite a risky business that isn’t worthwhile in some areas. According to Time Magazine’s money section, around 13% of flipped houses sold with no profit margins or at a loss before expenses.

You can determine how you want to get in on the real estate action by looking at overall expenses (which are not always easy to find), given services, information, and user evaluations of house flipping seminars. Nonetheless, there is always cause for caution when paying for anything that promises to make you quick money.

Can You Make Money With The Flipping Formula?

Can You Make Money With Flipping Formula

While there are numerous house flipping seminars to pick from, it is critical to remember that not all real estate markets act the same way. Because real estate is an investment, you must have money to begin with and a solid credit rating to qualify for lending programs with competitive interest rates.

None of these real estate flipping seminars, including The Flipping Formula, can make money appear out of thin air, nor do they advertise that. If you decide to attend a house flipping seminar, make an informed decision and invest wisely.

So the answer is yes, investing in real estate can make you money, but it requires your own money from your pocket too.

There’s a lot that comes along with real estate flipping that many people struggle with to achieve financial freedom and create real wealth.

Now, don’t get the wrong idea…

It’s not impossible to make money with real estate flipping, but if you’re gonna put in the amount of grueling work to do this business (which, trust me, isn’t easy), you might as well bring in some REAL money while you’re learning the ropes.

The program that helped skyrocket many online businesses to over $40,000+ per month is so simple that making money really does become second nature.

Is Flipping Formula Legit?

Is it Legit

The Flipping Formula is legit.

Keep in mind that I don’t get paid to promote any of the programs I review.

I personally think real estate flipping is a great business model, but you could end up leaving way too much money on the table.

Are There Alternatives To Flipping Formula?

Other Business Models To Choose From

Yes, there are plenty of other business models to choose from if you want to pursue making money online. Here are just a few:

Is Flipping Formula A Scam?

Is It A Scam

So, time for the $1,000,000 question – is Flipping Formula a scam?

No, not technically. You can 100% make money with this program, though it’s not nearly as simple as they make it seem.

As with most businesses, there is A LOT of work to be done upfront & no guarantee of you being successful.

Not to mention the profit margins are typically pretty small.

Don’t get me wrong; I’m a big proponent of front-loading work now so that you can reap the rewards later.

But if I’m gonna do that, I want the rewards to be HIGH and virtually guaranteed.

I’d rather put in that same 3 months of work (in my spare time) & build a handful of Digital Rental Properties that each produce $500-$2,000 checks every single month afterward (AKA recurring income).

And the cool part is that you can do it in a lot less time than 3-months (I personally did it in my first 2 weeks of being a Digital Landlord).

Unlike physical real estate, you can do it from anywhere in the world, so it’s a genuine “laptop-lifestyle” business.

All you need is an internet connection.

Some of my friends are Digital Landlords that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper van (with a pet pig!)

They focus on living an enjoyable life first, and focus on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is the top priority.

If the thought of living perpetually at your dream vacation spot interests you, being a Digital Landlord might be for you!

What Is My Top Recommendation For Making Money Online In 2022?

Make Money Online With Digital Landlord

I’ve personally tried all of the major online business models:

  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet bowl putting green on Shopify
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

It’s worth noting that I FULLY endorse real estate investing as a way to grow wealth, and that’s why I invest my own money in commercial and residential real estate.

That being said, my #1 recommendation for making real money online as a beginner is, hands-down: being a Digital Landlord.

Whether you’re a complete newbie, or you’ve been around the block before but have never had that “big win” to propel you forward, becoming a Digital Landlord is for you.


Time: If you’ve got a spare hour-or-two each day, you can do this. If you want to drop everything and go all-in, you can do this. More time obviously means faster results, but even putting in a few hours per day is enough to see real success.

And because of that flexibility, you don’t need to trade your time for money. Once the income starts, it’s recurring.

That means you can take a month off, travel the country, pursue a passion project, chill on the beach, or charter a boat across the world.

But you can only do that once you’ve created an income stream that doesn’t require YOU to be there all day, every day.

Real estate investing is a FULL-TIME JOB. If you stop finding deals, your money dries up.

Ownership & Control: Unless you’re buying your properties in cash, you don’t technically own the properties – the lender does.

If you miss a single payment, the property can be taken from you.

Why pour your soul into a business that could be taken away from you at the drop of a dime?

When you’re a Digital Landlord, you literally own all of the assets, which means you have ultimate control.

Ongoing costs: With real estate, profit margins are actually pretty slim. Real wealth is made in owning the assets, and owning A LOT of them.

Being a Digital Landlord, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

If you wanted to double your income with real estate investing, you would need twice as many properties, or double your profit margins on each property. And I can guarantee you , that’s a lot harder than a few clicks & a phone call.

Make Money Helping Real People: When you’re a Digital Landlord, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other opportunities Flipping Formula, which might make you money.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.

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