Dan Lok High Ticket Closer Review (2022): Is It A Scam?

By: Hope
By: Hope
Welcome to my High Ticket Closer review. My goal is to answer common questions like: how much it costs, if it's a scam, & if you can actually make money with it. The end goal is to help you understand if it's a good fit for you personally, and if there are any better alternatives out there.
Dan Lok High Ticket Closer Review


This High Ticket Closer review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

What I Liked

What I Didn't Like

Before we get into it... who am i?

Always good to put a name to a face, so firstly, my name is Hope!

Like you, I was stuck working 8-10 hour days building someone else’s dream.

I worked at one of those cool tech companies that has omelet stations for breakfast & craft beer on tap for after hours.

To a lot of people that’s a dream, but to me… something was missing.

All I really wanted, was to actually enjoy life – more vacations, less stress, buy myself nice things without worrying about the cost… but that was something my 9-5 couldn’t provide me.

That was until a few years ago when I discovered a way to make money online by actually helping real people. 

People in this case were local business owners across the US.

Me and My Puppy

The page above is an example of how I do it. That one-page site generates $1,500/mo and I haven’t even touched it since it was put up.

That’s an $18,000/year raise from just one page.

That’s why local lead generation is my #1 business recommendation for recurring, semi-passive income. If you want to learn about that business model, click here.

Important: I am not an affiliate

for High Ticket Closer

Why Does That Matter?

A lot of course reviewers have no experience with any of the business models or programs they review, and so they’re just making stuff up.

They do that because they want you to click through their link to buy from the person that the review is about!

They have no clue what it’s actually like to run the type of business High Ticket Closer is teaching you to do.
I have absolutely no relationship with High Ticket Closer, so you can rest easy knowing that I’m going to give you my honest opinion
This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.

It’s another one of those online money-making courses that focus on sales. Dan Lok is pushing it. To put it another way, it’s a how-to course.

It shows you how to find clients and how you should close deals for those clients…but you have to do all the searching and closing yourself.

You might even have to put up an ad for this on different platforms to get interest…YIKES!

One of the main selling points of High Ticket Closer, ironically, is that sales are a high-demand skill.

Not only that, but a course like this gives people the hope that they can make money online. And while I have to be honest for this review…

Dan Lok High Ticket Closer is a training program that claims to turn you into a 6-figure earner by becoming a “high-ticket closer.”

To put it simply, they teach you to make sales for online courses.

To clear the air here, you can, in fact, make 6-figures by making high ticket sales.

The caveat? You’re essentially trading one job for another.

Competent salespeople will always be a need. And if you’re partnered with a good product to sell, you can earn some good income and work from pretty much anywhere you want.

The major downside here is that this relies on things going 100% according to plan, i.e., people actually showing up to the phone calls that get booked for you, and having the motivation (and financial qualification), to actually buy from you.

And unless you’re working with the cream-of-the-crop course sellers that REALLY know how to do their marketing and follow-up, this is most likely not going to be the case.

So therein lies my biggest issue with being a “closer”: no matter how much money you may make in one month, you’re entirely at the mercy of another person’s whims in the next month (AKA, your income can always be taken away from you).

The second biggest issue is lead quality. For most online programs, you’re looking at a 60% no-show rate (meaning people don’t show up to the call you have scheduled).

So if you set aside 8 hours for calls, you’ll maybe get to talk to 3-4 people at best. If you factor in only half of the people being financially qualified, you have maybe two people who could afford to buy from you (you then have to actually close them).

Keep in mind, that’s a best-case scenario.

Issue #3: commission rate. Most programs claim you’ll make $1,000+ per day in commissions.

The average commission for a coaching program is going to be around $500. That means you need to close two calls every single day to hit that number.

But if you’re only getting on calls with two people who could actually afford to buy from you, you will need to have a 50-100% close rate. And to be frank, if you could do that… you should be selling your own stuff, not someone else’s.

The last issue is going to be consistency. Sales move in cycles. You’ll have high highs and very low lows. If you can deal with that emotional roller coaster, this one isn’t necessarily an issue for you.

If you’ve read some of my other articles, you’ll know that I recommend building a consistent, recurring income stream that comes in every single month.

What if you could build something that was mostly passive?

A reliable business that doesn’t require:

  • Talking all day on your phone
  • Wasting your life away with high no-show rates
  • Trading time for money
  • Living at the mercy of someone else’s decisions

An income stream that could drive consistent checks (anywhere from $500-$2,000 each) every single month, almost on autopilot?

One that you could build in your spare time, make as much (or as little) as you want to, and not have your head glued to a cell phone all day?

If that sounds interesting, you might want to look into becoming a Digital Landlord

For the others, let’s get on with the review for Dan Lok High Ticket Closer.

Dan Lok At A Glance

Dan Lok Overview

Name: Dan Lok

Nickname: “Sifu”

Company: The Dan Lok Organization

Net Worth: $74.6 million

Website: www.danlok.com © DAN LOK 2021. ALL RIGHTS RESERVED

Facebook Group: High-Ticket Closer FamilyGroup (Members Only)

What Is Dan Lok’s High Ticket Closer Program?

Learn More About High Ticket Closing

When it comes to High-Ticket Closing, Dan Lok is the go-to guy.

He specializes in high-ticket sales or closing high ticket deals and promises you that through his program, you will learn your much-needed high-income skill to gain financial confidence.

High-Ticket Closing™ is unlike traditional sales. It involves the skills of a highly trained sales professional who has a deep understanding of the minds of affluent and sophisticated clients.

Who Is Dan Lok?

Dan Lok The King Of High Ticket Sales

Dan Lok was born in Hong Kong, China, and moved to Canada with his mother at 14. He suffered from poor self-esteem as a child due to constant bullying.

He initially attended Douglas College in New Westminster but dropped out eventually to pursue a career in business.

Inspired by Bruce Lee, Dan turned to martial arts as a way to build the confidence he lost.

Fast forward to today, Dan Lok is now a widely recognized and established global educator and business tycoon who founded the leading virtual closer network, making him one of the most sought-after high-ticket closers in the world.

Apart from Closers.com, Dan had been an opening speaker for TEDx twice, plus many other high-profile speaking engagements.

Known by his students by the nickname “Sifu,” Dan continues to equip, educate, and mentor both aspiring entrepreneurs and experienced sales professionals.

What Is Dan Lok’s Net Worth?

Dan Loks Net Worth

When Dan Lok was only 27 years old, he made his first million dollars. As a writer, entrepreneur, and entrepreneur, he earned money. At that moment, he began to feel more secure about his finances.

His success did not happen overnight, and he had his share of failures and struggles along the way. Today, he is now a multi-millionaire with an estimated net worth of $74.5 million.

And this success prompted Dan to pay it forward. His mission since then has been “to elevate financial well-being globally.”

Work With Dan

Learn High Income Skills

The major objective of Dan Lok’s course is to help small business owners and people develop high-paying skills and understand high ticket selling while also assisting established enterprises in expanding and scaling up.

Dan’s clients and subscribers can partner with him through one of the following options:

  • Dan Lok Acquisitions
  • Dan Lok Ventures
  • Consulting with Dan Lok
  • Advising for Equity

These four divisions are designed to help companies and business owners take action where and when needed, providing Dan Lok’s clients with strategies to strategically and sustainably scale.

Dan Lok Programs And Books

Dan Lok Programs And Books

Starter Programs

Dan Lok Starter Program

Beginners and mid-level company owners alike may benefit from Dan Lok’s “Starter Programs,” introducing high-income abilities.

This is an excellent way to explore and identify which of those skills you need the most before investing in their more expensive and thorough signature programs, which I will quickly discuss later in this review.

If you want to build your financial confidence, this is one of the best places to start.

Advanced Programs

High Ticket Closer™ Certification Program

Dan Lok High Ticket Closer Certification

High-ticket closing, also known as HTC, requires a high degree of sales expertise and entails closing high-ticket transactions and offers with wealthy clients.

This certification program consists of intensive mentorship on high ticket closing with Dan Lok every week.

This is what it looks like:

WEEK 1: How To Dominate In Life And In Business With A High-Ticket Mindset

Have A High Ticket Mindset

Week 1 will teach you all the nuances you need to know and grasp regarding high-ticket sales. On the other hand, Dan Lok trains you to be aggressive in a way that most other programs and courses do not.

Closing high-ticket sales or offers takes more than a positive attitude; it requires a certain high-income skill to win the trust of HTC clients.

In the affluent world, you need to understand their minds, how they think, how they act, and how they make decisions.

Here, Dan will share success stories of former HTC students who have been successful closers.

WEEK 2: The Advanced Human Psychology Of High-Ticket Sales And Ultra-Luxury Selling

High Ticket Offers and Luxury Products

There will be an emphasis on high-ticket offers and luxury products in class during the second week. This does not seem to be a sales campaign, as far as I can tell.

You need to understand how the markets here think and make decisions on a deeper level. And this second week’s program will help you achieve exactly that.

WEEK 3: The One-Call Closer Methodology To Close Profitable Deals With High-Level Influencers FAST — Even With No Experience And Connection!

How To Be A High Ticket Closer

To become a high-ticket closer, Dan Lok’s proven ideas and approaches will be taught in Week 3.

Here, you will go in-depth with his methodologies, and if you get it right, Dan Lok guarantees a 100% success rate.

WEEK 4: The High Ticket Sales Scripts – The 7 Secrets Of Dan Lok To Close Tens Of Millions Of Dollars Over The Phone

The High Ticket Sales Scripts

Dan Lok’s scripts for closing transactions will be given to you in Week 4 of the course.

You might have done thousands of calls, but you are just wasting time if you cannot close a deal. This is where Dan Lok steps in and hands over his high-ticket sales scripts, which you will never find in any sales training or Google.

These scripts, according to Dan, will surely catch the attention of the person you are talking to – no matter how difficult or frightening he is.

WEEK 5: How To Handle Objections And Resistance Like A Kung Fu Master Easily Handles A 300-Pound Boxer

How To Handle Objections And Resistance

Week 5 will teach students to handle rejections, objections, and resistance. And turn all these to your advantage.

You will learn that using these methods will increase your chances of closing more deals. You’ll realize you have more power over your prospects the more they resist you.

Nothing and no one in this world are exempt from rejection. Skills like this are what set high-ticket closers apart from other sales professionals.

WEEK 6: How To Find High-Ticket Partners – Includes Role Play Sessions With Dan Lok And Others On His Team

How To Find High Ticket Partners

The 6th week basically involves practice through role-play sessions with Dan Lok, his team, and other HTC students.

You will get into role-playing to practice the skills you’ve learned in closing high-ticket offers. This experience builds the students’ confidence and enables them to visualize themselves making actual sales.

WEEK 7: How Dan Lok’s Top HTC Students Make A 6-Figure Income (And Keep Growing) As A High-Ticket Closer™

Be A Successful High Ticket Closer

Week 7 is the most important week of the entire program as the HTC students will learn from Dan how to generate a 6-figure income as a high-ticker closer and how to keep it growing.

The following are what he calls “The 4 Requirements” that he will discuss in this class to become successful high-ticket closers:

  • Places where to meet clients
  • Ways to introduce yourself
  • Ways to win their trust and respect

If you are serious about succeeding in closing high-ticket sales, this is definitely a game-changer.

This program is definitely not for the regular person or sales professional.

High-Income Copywriter™

High Income Copywriter

This program is a comprehensive online copywriting training platform that runs for seven weeks.

The objective is to help you develop not just traditional copywriting skills but high-income skills in order to generate sales and revenues for your companies.

Even those who do not have copywriting experience can take this class.

The promise is that after 7 weeks, you’d have the high-income skills for copywriting needed to boost your company’s sales.

High-Ticket Influencer™

High Ticket Influencer

The program content includes HTC marketing strategies, best practices, and proprietary systems and knowledge to enable clients and companies to scale their online businesses as “influencers.”

Dan Lok and his team’s best practices will surely give their students the advantage in generating sales and revenues as high-ticket influencers.

Elite Programs

Dragon 100

Dragon 100

This program is for the already thriving business owners and companies who want and need a more personalized mentorship and support to grow and scale their businesses to revenue of up to $10 million or more annually.

Dragon 100 is Dan’s private advisory group whose function is to provide this.

Dan Lok Books

Dan Lok Books

Dan is the author of several published books. Some of them include the following:

  • The Art of War in 2006
  • Creativity Sucks in 2006
  • F.U. Money in 2009
  • Lies Salon Owners Believe in 2011
  • Secrets of Top Canadian Performers in 2014
  • The Midas Touch in 2015
  • Sold in 2015
  • Million Dollar Agents in 2017
  • Influence in 2017

His books have earned him a great deal of money. As a result, he decided to focus his energy on equipping, empowering, and educating people on how to achieve financial freedom.

He then created his YouTube channel and, in no time, attracted more than 1.5 million subscribers in the world.

He consistently posted videos of him educating and empowering individuals, sales professionals, and small businesses to be financially free.


Frequently Asked Questions

How Much Does A High Income Skill Generate?

Depending on your skill level, you could legitimately generate as much as $10,000 per month or more.

But at this point, I’m sure you realize there are much better programs out there that can help you make A LOT more money!

What Are The High-Income Skills To Learn?

High Income Skills

1: Software and Web Development

2: Entrepreneurship

3: Copywriting, Business Writing, Technical Writing

4: Specialized or Technical Skills

5: Web Design and Digital Marketing

6: Teaching, Training, or Coaching

7: Supervising Teams and Operations

8: Legal and Administrative Skills

9: Sales, Closing, Deal Making

10: Public Speaking

11: Creative Skills

12: Financial Skills

13: Cyber Security

14: Artificial Intelligence

15: Digital Content Creation

Who Is Dan Lok’s Program For?

Who Is Dan Loks Program For

Dan Lok and his courses are good for practically anyone – salespeople, entrepreneurs, social media marketers, internet marketers, etc.

What’s good about his content is that it is encompassing and touches on the following topics:

  • Copywriting
  • Pay per click advertising
  • Social media
  • Email marketing
  • Influencers
  • Sales
  • Investment
  • Wealth building
  • Freelancing
  • Branding
  • Productivity
  • Public speaking

And these are just some of them!

Is Dan Lok A Scam?

Is It A Scam

Time for the $1,000,000 question: is Dan Lok a scam?

No, it’s not a “scam,” technically speaking. You can 100% make money with it, and to be honest, if you’re already stuck trading your time for money in some 9-5, it’s not a bad gig.

The thing to keep in mind is that you are NOT creating a lasting business. You’re changing jobs. You’re not going to have the luxury of sippin’ coconuts on the beach because you will always be trading your time for money.

That doesn’t mean Dan Lok is bad. You just need to be realistic with what you’re buying.

If half of your day is spent twiddling your thumbs because your scheduled call didn’t pick up, you could easily have spent that time building a reliable recurring income stream.

Wouldn’t you rather spend a few hours of your free time each day to generate a $500-$2,000 check that would continue to come in month after month?

And what if you could get that first payment within a week?

And what if you could double or triple it by the end of that month?

Well, that’s what’s possible when you become a Digital Landlord

All you need is a laptop and some internet.

Some of my friends are Digital Landlords that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper-van (with a pet pig!)

They focus on living an enjoyable life first, and focus on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is the top priority.

If the thought of living perpetually at your dream vacation spot interests you, being a Digital Landlord might be for you!

What Is My Top Recommendation For Making Money Online In 2022?

Make Money Online With Digital Landlord

I’ve personally tried all of the major online business models:

  • I’ve sold high-ticket coaching programs
  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet bowl putting green on Shopify (pic below)
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

That being said, my #1 recommendation for making real money online is, hands-down: being a Digital Landlord

Whether you’re a complete newbie, or you’ve been around the block before but have never had that “big win” to propel you forward, becoming a Digital Landlord is for you.


Time commitment: If you have an hour or two per day, you can do this. Even if you want to drop everything and commit fully, that works too.

You don’t have to be constantly working to make money. The income you generate is recurring.

Imagine taking off for a month to places like Hawaii, Paris, National Parks, & other spots people only dream about while collecting dozens of little $500-$2,000 checks. It’s like a dream come true.

But it’s only possible to do it when you’ve separated your income from your time.

Complete control: When you work as a salesperson, you don’t own or control anything. You can’t even decide what type of leads you get, how many you get, or how much you get paid for them.

When you own and control Digital Rental Properties, YOU own the assets, which means YOU are in control.

It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

If you wanted to double your income with high ticket sales, you would need to work double the hours or double your close rate. And I can guarantee you that’s a lot harder than a few clicks & a phone call.

You’re Helping REAL People: My biggest gripe with high ticket sales is that it’s just another job.

But when you’re a Digital Landlord, you’re building a lasting business by helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other high ticket sales programs like Dan Lok, which might work out.

You could keep researching and researching for the next few months (or a few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.