Sean Kochel Review (2024 Update): Is He A Lead Generation Genius?

Updated On: March 13, 2024

Welcome to my Sean Kochel review. My goal is to answer common questions like: how much it costs, if it's a scam, and if you can actually make money with it. The end goal is to help you understand if it's a good fit for you personally, and if there are any better alternatives out there.
Sean Kochel Review

This Sean Kochel review has been throughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

Hello, welcome to my Sean Kochel review.

Odds are you stumbled upon this review one of a few ways:

  • You heard about Sean from someone else and decided to find out more about this lead generation expert.
  • You were researching another program and came across Sean’s name and decided to find out more.
  • You know who Sean is, but decided to find out if he’s truly the lead generation genius he claims to be.

Whatever your reasons may be, no worries, you’ve come to the right place. I’m going to spend the next 10 minutes breaking down everything you need to know about Sean Kochel and the lead generation program he offers.

By the end of this review, I hope that you’ll know:

  • Whether Sean Kochel is the best lead generation expert
  • What lead generation program he offers
  • What’s the cost of his program
  • What is actually inside Sean Kochel’s lead generation program
  • Last but not least, what is the best lead generation program alternative I recommend

I understand if you’re a bit skeptical about taking my word to the bank, and I completely get it. Given the number of fake reviews present today, it’s hard to trust anything you read online. So, why should you trust me?

First off, I’ve written hundreds of reviews similar to this one, like Map Pack Hero, so I’m on familiar ground. Second, I’ve taken time to do extensive research online and get to see what other people are saying about a guru, or in this case, Sean Kochel.

So, you can rest assured that the reviews I write are based on real experiences and unbiased opinions.

If you hate long reads and simply want to know if Sean Kochel is a legit lead generation genius, here’s a quick highlight reel of his program’s pros and cons.

Table of Contents

Program At A Glance

Training Curriculum

The programs Sean creates are pretty in-depth and do provide value. Students get access to weekly live streams and a private Facebook group community once they join any of his courses.

What I liked
Sean Kochel is an experienced lead generation guru, which means the strategies he teaches are what he has used to help his clients.
His programs are extremely in-depth, which means you'll get value for money with any course you settle for.
Sean teaches lead generation strategies. This means you'll gain access to training that will teach you how to create a sustainable, semi-passive income.
What I Didn’t Like
Lack of price transparency, which means you'll probably have to talk to a sales team before signing up for any program.
The Social Ad Tribe business model largely depends on Google and Facebook, which means you won't be entirely in control of your business as you're at the mercy of Google ads and Facebook.
Sean's programs aren't entirely passive, which means you'll need to put in the work for you to see results.

TLDR – What’s The Verdict? Is Sean Kochel Legit?

Sean Kochel

If you’re the type of person who just wants a direct answer, let me cut to the chase. Here’s my take on whether Sean Kochel is a lead generation genius.

For me to answer this question, we’ll need to look at the lead generation courses he offers. The details of the course Sean Kochel offers speak volumes of how he approaches the lead generation business.

Sean Kochel is known for two lead gen courses:

  • Online Landlord Biz
  • Social Ad Tribe

While these two programs are primarily different, they do have their foundations deeply rooted in the lead generation business.

If you’ve been a Center For Work Life blog reader, you know that I’m all for Lead generation as a way to make money online, and the stats are there to prove that. With that in mind, I do think Sean Kochel is a lead generation genius. Here’s why I think that:

First, He has worked with thousands of clients and has managed Millions of dollars in ad spend for his clients. That’s a huge flex and one of the reasons why you’d call Sean Kochel a lead generation expert.

Secondly, his courses—Online Landlord Biz and Social Ad Tribe—each have unique features addressing specific gaps in the lead generation business.

For instance, Online Landlord Biz teaches how to leverage “one-page sales landers” to generate leads for local businesses. How? You get to use already made-for-you templates you can copy and paste, which, in turn, helps you get your local business owners leads faster.

On the flip side, Social Ad Tribe focuses on the ad side of things in the lead generation business. This program guides you on leveraging Facebook ads and Google ads.

Despite these characteristics, I wouldn’t personally recommend either of them as my top lead generation programs.

It’s not because I don’t think of Sean Kochel as a lead generation genius, just because Lead gen is more than just generating leads. There’s also the issue of converting those leads. One program that combines all these strategies is Digital Landlord.

This program combines all the elements of Social Ad Tribe and Online Digital Biz to give students a comprehensive lead generation program.

If you want to learn more about Digital Landlord, click here.

For more on the Sean Kochel review, keep reading.

Area Score Description
Time Investment 4 / 5 Compared to most business models like affiliate marketing, your time investment in Sean’s programs is much less
Level of Control 3 / 5 For the Social Ad Tribe program, you won’t have complete control of your business, as you’ll have to depend on Google and Facebook
Ease of Implementation 4 / 5 Implementing both of Sean Kochel’s programs is easy
Profit Potential 4 / 5 Both programs teach lead generation, which is a great way to make money online.

Who Benefits From Program

who benefits from the program

As you’ve probably heard me say a lot of times, I’m all for lead generation when it comes to building a semi-passive income.

It’s a legitimate way to make money online, and it’s also the basis of all the lead-gen programs Sean Kochel teaches.

With that said, who is Online Landlord Biz and Social Ad Tribe for and not for?

If you fit in the following category, this program might be for you:

  • If you’re an already established and successful SEO agency owner looking to learn a new skill. You’ll get to learn how to leverage social media and one-page landers to generate leads and convert them.
  • Any newbie looking to step foot into the lead generation industry.
  • Any local business owner looking to leverage the power of social media to increase sales and attract new customers.

This program is not for you if you fit into the following category:

  • Anyone looking for a digital marketing program that does more than rely on one ad platform like Google ads or Facebook ads.
  • If you aren’t willing to put in the work. You can be very successful with Sean’s strategies, but not if you’re expecting to just sit back and do nothing to reach your goals.
  • Anyone who doesn’t have at least a little money upfront to commit to running ads.

Now, let’s take a deep look at Sean Kochel’s programs

Sean Kochel Lead Generation Courses- The 1,000 FT View of This Online Business Opportunity

online landlord biz review

Congrats to you for making it this far!

In this section, we’ll take a deep dive into finding out what Sean’s programs are all about.

Let’s start with the basics.

The Business Model

So far, we’ve established that the programs Sean Kochel offers all have their foundation in lead generation. The specific type of lead generation he teaches is social ads and digital property.

While social ads are a fairly common practice in lead generation, digital property isn’t quite popular. They are, however, a much better way to make money online compared to other business models, like dropshipping or affiliate marketing.

Paid ads are an excellent skill to have, but they do really entirely on platforms like Google ads or Facebook ads. There’s a risk to that, as you’re completely at the mercy of Google and Facebook when building your business.

One algorithm update or a simple change in the ad set-up could leave you reeling from a loss in profits or gains you’ve made with your clients.

For the Online Landlord Biz, this program focuses on digital real estate, a business model that’s entirely free from Facebook and Google ads limitations. With this program, you’ll learn how to make organic traffic work to your advantage in generating leads for your clients.

One major concern is that it focuses on one end of the lead generation pendulum and doesn’t include the rest. What that creates is an unbalanced form of lead gen skills. Well, you’re in luck, as there’s a program that includes both aspects, from social ads to digital real estate.

That program is Digital Landlord. Click here to find out more.

Now, let’s meet the man of the hour…Sean Kochel

Sean Kochel- About the Guru

Is Sean Kochel Legit

Aside from being a lead generation expert, Sean is also a 7 figure ad agency owner. One of his main areas of expertise as an agency owner is helping his customers generate leads via search engine marketing and paid ads. It’s no wonder his programs cover these two methods.

After all, you’d expect that when a guru teaches something, they’ve actually done it in real life. This is something you can expect from Sean Kochel’s programs.

Outside his work life, Sean Kochel grew up in a small beach town in New Jersey. But he soon realized that he wasn’t cut out for the 9-5 grind after college. This pushed him to become a self-taught developer and transitioned into the ad tech space.

Before developing his own program, Sean worked for some huge multi-million dollar companies in the tech space. He later decided to package his conversion and targeting skills into a program known as Social Ad Tribe.

He partnered with Joshua Osborne to create Online Landlord Biz. His experience in the industry, coupled with his skills as a lead generation coach, are what make people refer to him as a lead generation genius. These skills are something you wouldn’t learn in a college marketing class.

Guru Socials Websites Other Sites
Sean Kochel Facebook Source LinkedIn

Sean Kochel Training Cost

While the price of both Social Ad Tribe and Online Landlord Biz doesn’t seem to be public, from my research, I estimate that you might spend anywhere from $1500 to $5000. The price issue is something this Trust Pilot user points out.

The Promises and Claims of Sean Kochel’s Lead Generation Programs

Promises Sean Kochel lead generation programs make

The big promise Sean’s courses make is that they can help you create a semi-passive income using a lead gen business model. The main claim or idea here is that local businesses need help generating leads, and you can generate and convert those leads.

The only challenge is both programs handle this issue differently. Social Ad Tribe tackles how to leverage ads to generate leads much like this Douglas James course, while Online Landlord Biz focuses on the use of digital real estate to generate those leads.

If you want to learn how to leverage both ads and websites to generate leads, you’ll have to pay for both programs. We both know that’s not realistic or ideal.

You’ll also have to look elsewhere to learn how to convert the leads you generate. No one is going to fork out twice the money to buy into two programs you aren’t even sure are going to give you a semi-passive income.

Is Sean a Lead Generation Genius?

Time to answer the $1,000,000 question: is Sean a lead generation genius? My answer is yes.

He has experience in this industry, so he knows what works and what doesn’t. Sean has also worked with multiple clients, some even huge corporations, in conversion and targeting. You can expect that what he teaches in his program is what has helped his clients grow.

Lastly, the programs he teaches are legit. They, however, aren’t my first choice. I prefer Digital Landlord.

This program combines all the great aspects of Social Ad Tribe and Online Landlord Biz. You get to learn how to utilize ads, SEO, and website development to your advantage. Why not check out more about Digital Landlord here?

Personal Opinion

It’s finally time to wrap up this Social Ad Tribe review and Online Landlord Biz review with my personal opinion.

First, let me acknowledge that every program, no matter how great it is, will always have a negative review. Sometimes, those horrible reviews you see are from people who’ve had bad experiences.

While BBB, Trust Pilot, and Reddit are great places to find reviews, they shouldn’t be the only thing you use to judge a program.

Some other factors you should look at include;

  • The guru’s experience
  • The cost of the program
  • The value of the course
  • Availability of a private community

With that in mind, how do Sean’s programs stack up? Let’s find out!

My Recommendation on This Social Ad Tribe and Online Landlord Biz Review

Let’s start with the positives:

If you put your head down and put in the work, you’ll actually make money online with these programs. You’ll need to be patient as it might take time to get actual results from the techniques these courses teach.

Second, Sean Kochel is an actual lead generation genius. He knows his stuff, so you can expect that what he teaches is something that will work.

Now, the negatives:

  1. The price of both programs isn’t listed anywhere. Not everyone would want to know the price of a program via sales call, which is something this Trust Pilot user says about Social Ad Tribe.
  2. Having to rely on Google or Facebook to generate leads for your client isn’t always a good idea. It means that without Google or Facebook, your entire semi-passive income might not exist.

What’s Inside Sean’s Lead Generation Programs

What's Inside Sean's Lead Generation Programs

Time to find out what Sean offers in his programs.

What Do You Get With Social Ad Tribe and Online Landlord Biz

You get the following with Social Ad Tribe:

  1. Sales Training: You get to learn how to conduct effective prospecting and close businesses
  2. Complete Facebook Fundamentals training, both theory and practical
  3. Complete Google Ads Fundamentals training, practical and theory.
  4. 30+ done for you niche funnels
  5. Bonuses
  6. Weekly live streams via the private Facebook group.

From a surface-level view, it does look like the two programs are pretty similar. But they aren’t, as there are some slight differences. One is access to a 6-step sales strategy on Online Landlord Biz that’s taught by Sean’s partner, Joshua Osborne.

The second is the access to SEO on-page and off-page strategies that are essential in digital real estate.

Conclusion- Is Sean Legit?

Yes, he is. The programs he offers are a sure way for a newbie to gain ground in this industry. While Sean and his program may be legit, I still don’t recommend it as my top way of making money online.

My recommendation is Digital Landlord. Continue reading this review to find out more about this program.

What Is My #1 Way To Make Money Online In 2024?

Make money online

I’ve personally tried all of the major online business models:

  • I have an actual lead generation business
  • I’ve sold fidget spinners through Amazon FBA
  • I’ve drop-shipped a toilet-bowl putting green on Shopify (pic below)
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

That being said, my #1 recommendation for making real money online is, hands-down: being a Digital Landlord.

Read Our In Depth Breakdown Of The Top 5 OppLead Generation Courses For 2024

Did Sean Kochel Make The List?

Whether you’re a complete newbie, or you’ve been around the block before but have never had that “big win” to propel you forward, becoming a Digital Landlord is for you.


1)Time commitment: If you have an hour or two per day, you can do this. Even if you want to drop everything and commit fully, that works too.

You don’t have to be constantly working to make money. The income you generate is recurring.

Imagine taking off for a month to places like Hawaii, Paris, National Parks, & other spots people only dream about – all while collecting dozens of little $500-$2,000 checks. It’s like a dream come true.

But it’s only possible to do it when you’ve separated your income from your time. Well the two programs Sean Kochel offers are completely opposite, as you’ll have to put in some effort and time to make money

2) Complete control: You completely control everything, which means no one can take your business away from you. This is a huge difference from other lead generation models, where Google can end you at the snap of a finger and Social Ad Tribe by Sean Kochel is such program.

3) It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

Google and Facebook ads are slightly different, so what works for one client might not work for the other. This is what makes a program like Social Ad Tribe difficult to copy and paste.

4) Great Margins:

Being a Digital Landlord, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

5) You’re Helping REAL People: When you’re a Digital Landlord, you’re helping solve REAL problems that people are ASKING for help with:

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If we can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put FOOD on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other lead generation programs like Sean Kochel’s Social Ad Tribe or Online Landlord Biz, which might work out.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.



I make over $20,000/MO thanks to this platform... check it out below!