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Next Gen eCom Review (2022): Is Tanner Planes A Legit Dropshipping Guru?

By: Hope
By: Hope
Next Gen eCom Review


This Next Gen eCom review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

What I Liked

What I Didn't Like

Before we get into it... who am i?

Always good to put a name to a face, so firstly, my name is Hope!

Like you, I was stuck working 8-10 hour days building someone else’s dream.

I worked at one of those cool tech companies that has omelet stations for breakfast & craft beer on tap for after hours.

To a lot of people that’s a dream, but to me… something was missing.

All I really wanted, was to actually enjoy life – more vacations, less stress, buy myself nice things without worrying about the cost… but that was something my 9-5 couldn’t provide me.

That was until a few years ago when I discovered a way to make money online by actually helping real people. 

People in this case were local business owners across the US.

Me and My Puppy

The page above is an example of how I do it. That one-page site generates $1,500/mo and I haven’t even touched it since it was put up.

That’s an $18,000/year raise from just one page.

That’s why local lead generation is my #1 business recommendation for recurring, semi-passive income. If you want to learn about that business model, click here.

Important: I am not an affiliate

for Next Gen eCom

Why Does That Matter?

A lot of course reviewers have no experience with any of the business models or programs they review, and so they’re just making stuff up.

They do that because they want you to click through their link to buy from the person that the review is about!

They have no clue what it’s actually like to run the type of business Next Gen eCom is teaching you to do.
I have absolutely no relationship with Next Gen eCom, so you can rest easy knowing that I’m going to give you my honest opinion
This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.

Next Gen eCom is Tanner Planes’ second course; his first, Zero to One Thousand, is still accessible to anyone interested.

Today, I’ll discuss whether this $497 course has what it takes to propel you to eCommerce success.

Let’s not wait any longer and dive into my Next Gen eCom review.

Next Gen eCom is pretty much your standard dropshipping course.

If you’ve followed my blog for long, you know that I don’t like dropshipping as a business model for a few different reasons.

That being said, it IS possible to make money with it, so I want to give you an honest review of this particular program.

But first, let me clear the air on one important thing:

Dropshipping has never been – and will never be – a passive, recurring business. No matter what the guru might tell you, it requires constant work.

I’m telling you this from my own personal experience running several dropshipping stores on both Shopify AND Clickfunnels.

If you’re looking for a business that you’ll need to be super active in, dropshipping might be for you.

If you want to make money while you sleep and travel the world, dropshipping just isn’t it.

The main reason?

To have real success with dropshipping, you need a bulletproof system for finding the hottest new products before anyone else.

In the very best case scenario, you have a relationship with your supplier, where they give you a heads up on products that are about to pop. These relationships don’t typically come around until you’ve done 6-figures in business with the supplier.

In the worst-case scenario, you’re testing a bunch of products with ads, losing money until you find that one winner.

I’m not saying dropshipping is a bad idea based on that alone… most businesses require you to lose money before you actually make money, so it’s somewhat normal.

But let’s assume you DO in fact have the next fidget-spinner craze product, months before anyone else knows about it…

That’s great! But now you’re gonna need to get people to buy it.


  • Tens of thousands of dollars in ads
  • Tons of time spent split testing to find the best landing page variations, best product descriptions, best ad copy, best ad videos, etc.

Again, some people thrive on that and love it. So if you’re looking for that level of constant testing and gambling, it might be a good fit.

It’s also worth calling out that Facebook has a track record of banning you FOR LIFE from advertising on their platform for dropshipping.

Think about it: it ruins a user’s experience with Facebook when a product shows up 45 days after they’ve ordered it, and is nothing like the product they thought they were buying.

So Facebook would rather ban you from their platform than risk a bad user experience.

Suffice it to say; it’s a lot of stress for not a lot of payback.

As someone that actually ran a dropshipping business, I can tell you from personal experience that your time can be better spent with other business models.

If you’d prefer a business model that generates recurring, semi-passive income, you may be interested in becoming a Digital Landlord.

This means:

  • No sketchy suppliers
  • No razor-thin margins
  • No banned ad accounts
  • No super angry customers
  • No spending $10K testing an ad campaign

It’s something that you could make anywhere from $2,000 – $10,000 with consistently, month after month.

A stream of income that you can build as high (or low) as you feel like building it.

If that sounds interesting, you might want to think about becoming a Digital Landlord.

For the Next Gen eCom review, let’s keep reading.

What Is Next Gen eCom?

What Is Next Gen eCom

There are 15 lessons in total in this e-commerce training program. Beginning with the fundamentals and progressing to more complex subjects, each module focuses on a certain facet of eCommerce, such as development, marketing, and expansion.

Teachables is where you pay and get access to the course, and you can watch the lectures on whatever device you have.

Tanner has succeeded in the eCommerce dropshipping industry and is now sharing his techniques so that others may follow in his footsteps. It’s divided into 15 modules that seek to provide a step-by-step tutorial that you can duplicate.

Who Is Next Gen eCom For?

As anyone would guess from the title, the videos in this section are all about tracking down specific items. If you want to know how to choose between general and specialty retail, you need to know the difference.

The other methods include a mix of Instagram influencers, checking out other people’s Facebook Ads, and looking at other people’s shops to see what they sell.

Who Is Tanner Planes?

Who Is Tanner Planes

Tanner Planes is just one of many examples of young eCommerce success stories you can discover online. Born and raised in the USA, he has built a considerable following for his YouTube channel in addition to his online storefronts.

His YouTube channel currently has almost 100,000 subscribers, and his content is normal eCom YouTube content: advice, methods, and course promotion.

What’s Included In Next Gen eCom?

What Is Included In Next Gen eCom

Module 1

The first module consists only of a two-video introduction. You’re welcomed to the course and instructed on how to enter the group.

Module 2

The next module serves as a second introduction, this time to the dropshipping business model.

Three videos explain how and what dropshipping is. You also learn more advanced concepts, such as how successful Shopify stores operate and how to automate order fulfillment.

Module 3

You will discover the distinction between a general and a niche shop to choose which is suitable for you. You will also learn how to do product research methods: using Facebook Ads, analyzing other Shopify stores, and using Instagram influencers.

Module 4

Here you’ll learn how to create appealing product photos and descriptions that will persuade your clients to buy from you.

Module 5

Tanner recommends a handful of essential programs he and his students have found helpful for boosting sales and amassing data. Applications like Privy, Hurrify, Trust Badges, Bold Upsell, and Loox are analyzed, and their advantages are outlined.

Module 6

This module is all about minimizing your overall workload by automating the store’s back-end procedures. You will learn about email marketing and marketing software called Klaviyo.

Audience segmentation and manual campaigns round out the module.

Module 7

This is some advice on branding strategies you should know before launching your store. You’ll acquire the know-how to set up your social media channels, supplement them with posts and interactions that add credibility, optimize your designs, and develop a memorable logo.

Module 8

It’s called the Pre-Launch Checklist, and it covers everything from setting up your Facebook Business Ads Manager to installing the Facebook Pixel software. He also discusses the differences and success of launching using Instagram influencers vs. Fb Ads.

Module 9

Marketing tactics, such as dealing with Instagram influencers, are discussed further. It includes everything from finding profitable influencers to helping your business communicate with them and making deals on their behalf. You will also find out how to create persuasive advertisement text.

More like you’re becoming an internet marketer.

Module 10

Here’s another marketing strategy, FB Ads. Tanner invites two more of his YouTube buddies, Noah Brewer and Dennis White, to appear in this module. Learn how to use Facebook to identify winning products.

They discuss the mentality you should have and the criteria for product research and testing. You’ll also learn how to design test campaigns and analyze the outcomes.

Module 11

You’ll acquire knowledge of the fundamentals of scaling that’ll help your store make a steady profit for the foreseeable future. The utilization of lookalike audiences is one of the scaling strategies discussed by Tanner. You’ll also learn how to retarget and create custom audiences on Facebook.

The final lesson here is how to be creative with your custom audiences.

Module 12

This module was updated last 2019, entitled Facebook Ads and Product Research. Tanner describes Pioneer and Stalking as two ways of locating new things to market. This module covers everything from budgeting to utilizing CBO campaigns.

Module 13

Hayden Bowles, another of Tanner’s buddies, arrives. The class begins with a quick introduction to Hayden before he demonstrates how he sets up and runs his successful drop shipping store and procedures. Before revealing his marketing strategy, he discusses his methods for researching and evaluating items.

Module 14

Tanner invites Matt Faber to discuss various eCommerce marketing strategies. Learn how to use Vyper Giveaways, the 33% Marketing Grid Technique, and retargeting. He also discusses ChatBot marketing to facilitate client contact.

Module 15

Here it offers strategies for maintaining a successful shop over time. Focus on what matters by mastering automation and outsourcing.

Those are all the modules included in the Next Gen Ecom.

Sadly, this course doesn’t include things like sales funnels, search engine optimization, Pinterest and other social media training, and Google Ads & Google Shopping training.

Are There Any Alternatives To Next Gen eCcom?

Other eCommerce Programs To Choose From

Yes, there are plenty of eCommerce programs and resources to choose from if you want to pursue this business model. Here are just a few:

Is Next Gen eCom A Scam?

Is It A Scam

So, time for the question you’ve been waiting for: is Next Gen eCom a scam?

No, not technically speaking. They aren’t going to take your money and ride off into the sunset without delivering you access to their course.

It’s 100% possible to make money with this program, but it’s not nearly as simple as Tanner Planes wants you to think it is.

There is A LOT of upfront work to do and no guarantee of success.

Don’t get me wrong – I’m all for doing hard work now so that I can collect checks in the future.

But if I’m going to spend 3 months of my life working super hard & spending thousands of dollars just to break even… it’s just not worth it (in my opinion).

Think about it: what if you worked that same 3 months with just an hour or two per day, and in return, you could collect a $500-$2,000 check that continues to come in every month?

Even better, what if you could actually get that first check in as little as a week?

And what if you could double or triple it over the next month or two?

That’s what you get when you rent digital properties as a Digital Landlord.

All you really need is a laptop and some internet.

Some of my friends are Digital Landlords that run their 6-figure businesses from:

  • Camping trips at national parks
  • Beachfront in Hawaii
  • On the road in a camper van (with a pet pig!)

They focus on living an enjoyable life first and focus on income second. All thanks to this program

They can take weeks or months off, and money keeps rolling in.

Living happily is the top priority.

If the thought of living perpetually at your dream vacation spot interests you, being a Digital Landlord might be for you!

What Is My Top Recommendation For Making Money Online In 2022?

Make Money Online With Digital Landlord

I’ve personally tried all of the major online business models:

  • I’ve drop-shipped a toilet bowl putting green on Shopify
  • I’ve drop-shipped jade rollers via Clickfunnels
  • I’ve sold fidget spinners through Amazon FBA
  • I’ve sold women’s health supplements via Clickbank affiliate marketing

And I made money with all of them, so trust me when I say: there is no “perfect” business model.

That being said, my #1 recommendation for making real money online is, hands-down: being a Digital Landlord.

Whether you’re a complete newbie, or you’ve been around the block before but have never had that “big win” to propel you forward, becoming a Digital Landlord is for you.


1)Time: If you’ve got a spare hour or two each day, you can do this. If you want to drop everything and go all in, you can do this. More time obviously means faster results, but even putting in a few hours per day is enough to see real success.

And because of that flexibility, you don’t need to trade your time for money. Once the income starts, it’s recurring.

That means you can take a month off, travel the country, pursue a passion project, chill on the beach, or charter a boat across the world.

But you can only do that once you’ve created an income stream that doesn’t require YOU to be there all day, every day.

2) Ownership & Control: With dropshipping, you don’t actually own anything. You can’t control your product quality or even what the package looks like when it shows up.

Technically you own your Shopify site… but ad platforms could shut you down at a moment’s notice… so you don’t really have much control there.

Why pour your soul into a business that could be taken away from you at the drop of a dime?

When you’re a Digital Landlord, you literally own all of the assets, which means you have ultimate control.

3) Fulfillment: Alright, so you don’t have any inventory… but that worry has been replaced with the pains of overseas fulfillment.

That means your customer is going to have to wait 3-4 weeks to receive their order.

Then add in the current global supply chain woes… and you’re looking at 5-6-7 weeks!

Then the customer slaps you with a refund, and all of that time spent testing and spending money on ads was for nothing.

You don’t have to worry about any of that when you’re renting out digital properties.

4) It’s Effectively Copy-Paste: Here’s my favorite part: once you have your first Digital Rental Property up, you can literally copy-paste another version of it and find another willing “renter” in a few days. DOUBLING your income doesn’t get much easier than that…

If you wanted to double your income with dropshipping, you would need to sell twice as much inventory or double your profit margins. And I can guarantee you (from my Shopify dropshipping days) that’s a lot harder than a few clicks & a phone call.

5) Big Margins: With dropshipping, you’re often going to have really slim margins. That means you need to hit a serious scale to make serious money. This usually entails spending A LOT of money on ads and other methods for growing traffic to your product.

Being a Digital Landlord, your profit margin is nearly 100%. Watch here to learn how.

Just a reminder: these Digital Rental Properties are worth (at a minimum) $500/mo in semi-passive income. And each time you create another one, your income increases, and the effort put into creating the next property decreases.

Best-case scenario, you have properties bringing in over $3,000+/mo on auto-pilot.

6) You’re Helping REAL People: My biggest gripe with dropshipping is that you’re usually finding some product that’s complete garbage and tricking people into buying it. It provides no real value to them or the world in general.

It’s cool to make a quick buck in the short term, but in the long term, it gets really old fast.

But when you’re a Digital Landlord, you’re helping solve REAL problems that people are ASKING for help with.

Small local businesses around the world need one thing: customers. Without them, their business would fall apart. If you can provide those customers, they’re going to be really happy – and they’re going to pay you for it.

You’re helping a struggling mother or father put food on the table for their families, put their kids through college, or simply live life a little bit more comfortably.

Having this type of impact on the world is what will help you sleep soundly at night.

So, the rest is up to you. You could keep looking at other dropshipping programs like Next Gen eCom, which might make you money 12 months from now.

You could keep researching and researching for the next few months (or few years), never making a concrete decision.

OR, you can look deep inside, think about those dreams, hopes, & desires, and make the decision to ACTUALLY make it happen, just like it has for thousands of other students before you.

Making a fortune while actually helping real people that need it.

If this sounds like you, click here to see how it all works.

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